Hop · 3 days ago
Marketing Manager – B2B Recruiting & AI Platform (Remote)
Hop is a leading recruitment agency specializing in connecting companies with top-tier talent in software, data science, and AI. The Marketing Manager will lead marketing initiatives, manage campaigns, and collaborate with the executive team to drive awareness and engagement for the company's new AI-powered hiring platform.
InternetMarketplaceRecruitingStaffing Agency
Responsibilities
Lead and manage ad campaigns across LinkedIn Ads, Google Ads, and email marketing, with a strong emphasis on driving B2B growth
Work closely with the team to develop high-impact content tailored for B2B audiences
Oversee both organic and paid marketing efforts to enhance brand visibility and generate high-quality leads
Own and manage entire marketing processes from strategy to execution, ensuring alignment with business goals
Develop and implement marketing campaigns focused on driving measurable revenue growth
Optimize marketing efforts across various channels, ensuring high impact and ROI
Lead marketing planning and execution for the relaunch of Moon, our AI-powered hiring platform
Develop launch messaging, positioning, and core marketing assets
Coordinate launch campaigns across paid, organic, email, and LinkedIn
Work closely with the CEO and product team to align launch timing, narrative, and goals
Qualification
Required
3+ years of experience in similar roles
Relevant experience in digital marketing with a focus on LinkedIn Ads, Google Ads, and email marketing
Strong understanding of both organic and paid marketing strategies
Experience working for a US-based company or US-based clients
Experience within the staffing / recruitment industry
Highly organized with strong multitasking abilities
Proactive, self-driven, and able to work independently
Strong collaboration skills and experience leading projects
Proficiency at a C2 level or native English fluency is required
Preferred
Experience in the tech or AI industry
Experience launching or relaunching a B2B SaaS or tech platform