Complex · 1 week ago
Social Media Marketing Manager, Complex Shop
Los Angeles, CA, US
Full-time
Onsite
Mid, Senior LevelComplex is the definitive platform for global youth culture and music lifestyle, and they are seeking a uniquely creative Social Media Marketing Manager to drive sales and brand awareness for the Complex Shop social channels. This role involves developing social commerce strategies, creating engaging content, and collaborating across teams to enhance brand messaging and sales.
Media and EntertainmentMusicPrintingPublishing
No H1B
Responsibilities
Work with the Director of Marketing to develop and execute social commerce and retail initiatives across the key @ComplexShop social platforms (e.g., Instagram, TikTok, and emerging channels), ensuring seamless alignment with editorial, social media, and e-commerce objectives. Drive innovation in social commerce trends and emerging platforms
Collaborate closely with the creative team to create compelling, shoppable content (e.g., vertical video, brand campaigns, product and lifestyle content, retail and event coverage, influencers) that adheres to brand guidelines and is optimized for each Complex Shop social platform. Ensure seamless, authentic product integration into daily content to drive both engagement and conversions
Oversee and optimize the use of social commerce tools such as Instagram Shopping, TikTok Shop, and other emerging platforms. Identify and capitalize on new opportunities for engagement, sales, and audience growth within the social commerce ecosystem including community management in direct messages
Work closely with editorial, e-commerce, and marketing teams to align product rollouts with editorial and social content strategies and broader business objectives. Ensure a cohesive and consistent approach that maximizes impact across all channels
Monitor and analyze key performance metrics (e.g., conversion rates, impressions, engagement rates, and views) to assess the effectiveness of social commerce strategies. Use data and insights to continuously refine content, optimize strategies, and maximize both engagement and sales
Qualification
Required
Proven experience in managing and executing social commerce and retail strategies across all social platforms for a large retail brand or media company
Strong background in retail and e-commerce, with an understanding of how social media integrates with sales funnels, product launches, and editorial content and video
Experience collaborating with editorial, creative, video, and marketing teams to produce compelling shoppable content and storytelling assets
Strong analytical skills with the ability to track, analyze, and report on key performance metrics and how it ties back to conversion of the shoppable site
Demonstrated ability to collaborate with diverse teams (editorial, marketing, e-commerce, influencers) to ensure cohesive strategies that align with broader business goals
Ability to think strategically about content and campaigns, while also being creative in product integrations and storytelling that resonates with target audiences
Up-to-date knowledge of the latest trends in social media, e-commerce, and retail, with the ability to adapt quickly to new tools, technologies, and platform features
Benefits
Best in class health, dental, and vision insurance
Healthcare FSA
Dependent Care FSA
Commuter Benefits FSA
Short-term/long-term disability and life insurance
Paid Parental leave
401k with 4% match
Pet Insurance
Legal and Identity Theft Plans
Vacation time and sick days
Company
Complex
Complex is an online magazine that features articles about music, styles, pop culture, sports, and sneakers. It is a sub-organization of Daily Mumble.
Founded in 2002
2-10 employees
Funding
Current Stage
Early StageTotal Funding
$60.53MKey Investors
Hearst CommunicationsIconix Brand GroupS3 Ventures
2016-04-18Acquired
2015-09-22Series Unknown· $21M
2013-09-23Series Unknown· $25M
Recent News
2026-01-20
2025-11-03
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