Experian · 1 week ago
Product Marketing Manager, Identity and Fraud (Remote US)
United States
Full-time
Remote
Mid, Senior Level
5+ years expExperian is a global data and technology company, powering opportunities for people and businesses around the world. The Product Marketing Manager will serve as a strategic storyteller and market analyst, responsible for driving go-to-market strategy, messaging, and positioning for fraud prevention and identity solutions.
AnalyticsBig DataCyber SecurityFinTechFraud DetectionInformation Services
Responsibilities
Develop go-to-market plans for fraud solutions, ensuring understanding of our goals and market trends
Translate data and customer insights into clear stories for our teams, partners, and buyer personas
Conduct competitive research and win/loss analysis to inform product positioning and improve deal success rates
Gather and share market intelligence across teams to support informed decision-making
Create impactful content such as whitepapers, presentations, and sales collateral that differentiates Experian's fraud solutions
Design sales enablement programs, including guides and training workshops
Collaborate with partners on joint go-to-market activities, campaigns, and enablement strategies
Capture and showcase client success stories to strengthen customer advocacy
Qualification
Required
Bachelor's degree in Marketing, Business, or related field
5+ years of experience in product marketing
Knowledge of fraud prevention, identity verification, and risk management solutions
Experience with competitive intelligence, market research, and win/loss analysis
Proficiency with marketing tools and platforms (Salesforce, Airtable, Wrike)
Product communication and product storytelling experience
Experience managing multiple projects and working across teams
Experience creating content and delivering training for sales and partner teams
Benefits
Great compensation package and bonus plan
Core benefits including medical, dental, vision, and matching 401K
Flexible work environment, ability to work remote, hybrid or in-office
Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
Company
Experian
Experian is a data analytics and consumer credit reporting company.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1.31MKey Investors
Fair4All Finance
2025-11-25Grant· $1.31M
2006-10-11IPO
Leadership Team
Brian Cassin
Chief Executive Officer
Chris Fletcher
CPO / SVP Cloud & Decisioning Software
Recent News
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