Bayer Built Woodworks · 3 days ago
Marketing Team Leader
Belgrade, MN
Full-time
Onsite
Mid, Senior Level
$110K/yr - $120K/yr
5+ years expBayer Built Woodworks is a premier manufacturer and distributor of high-quality interior and exterior doors, millwork, and stair systems. As the Team Leader of Marketing, you will lead and develop a high-performing marketing team to drive brand and product awareness, customer engagement, and marketing support within an established B2B customer base in the building supply industry.
ManufacturingReal Estate
Responsibilities
Leading, mentoring and evaluating a team of marketing specialists and coordinators to meet quarterly and annual objectives
Developing and executing integrated marketing plans – Including both print and digital, displays, events, Public Relations and other content – to generate qualified leads and nurture prospects through the sales funnel
Working with our accounting team to establish and maintain annual marketing budget, while optimizing resources and tracking ROI on all programs
Overseeing brand consistency across all touchpoints: website, social media, digital & printed collateral, B2B and B2C advertising, showrooms, displays and trade show materials
Utilizing analytics to monitor and track performance of marketing initiatives; Providing insight and optimization recommendations to Marketing Director
Collaborating with Sales, Support and Product Teams to align all internal and external messaging to support all product & service updates and launches
Collaborating with other departments on process improvement initiatives
Supporting external agencies and vendors to ensure deliverables meet the Bayer Built Woodworks quality and style standards set by Marketing Director and/or senior management team
Providing training and maintaining documentation on all marketing processes, tools and best practices for Marketing Team
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, or related field
5+ years of progressive marketing experience, including at least 2 years in a supervisory or leadership role
Strong project & budget management experience
Team Development & Coaching experience
Excellent written and verbal communication skills
Copy Writing, Proofing and Editing experience
Google Analytics and SEM/SEO tools experience
Social media and digital advertising (Facebook, Pinterest, Instagram, YouTube and LinkedIn) experience
Proficiency in Adobe Creative Suite & Canva
General Understanding of AI (such as ChatGPT, Microsoft Copilot)
Analytical mindset with data-driven decision making
Cross-functional collaboration and stakeholder engagement
Preferred
Experience in manufacturing, millwork or building-products industries is a plus
Benefits
Paid Time Off
Paid Holidays
Medical Insurance
Dental Insurance
Long Term Disability Insurance
Short Term Disability Insurance
Life Insurance (Team Member, Spouse, & Dependent Children)
Business Casual Dress
Retirement Savings Plan (401k with Company Match)
Accident Insurance
Critical Illness Insurance
Hospital Indemnity Insurance
Minnesota Paid Family & Medical Leave
Revenue share program/bonus
Company
Bayer Built Woodworks
Bayer Built Woodworks is a two-step distributor of millwork, selling exclusively to building product retailers.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Joe Bayer
Partner/Owner
Company data provided by crunchbase