NPAworldwide · 4 days ago
Senior UX Writer
NPAworld is seeking a Senior UX Writer to craft high-impact microcopy and contextual messages that enhance user experiences across their mobile and web platforms. The role involves collaborating with design and research teams to run content experiments and establish success measures, ensuring clarity and brand alignment in all user interactions.
Recruiting
Responsibilities
Craft high-impact microcopy (buttons, labels, menus), contextual messages (tooltips, confirmations, errors), and notifications that support user actions and drive adoptioncreating a cohesive experience across our mobile and web ecosystem
Write and refine in-app copy for key journeys (e.g., onboarding, servicing, payments), ensuring clarity, confidence, and brand alignment
Define the right information at the right moment: empty states, progressive disclosure, help content, and recovery paths that reduce friction and cognitive load
Partner with Design and Research to plan and run content experiments (usability studies, comprehension tests, A/B tests) and iterate based on evidence
Collaborate with Data/Analytics to establish content success measures (task completion, comprehension, error rate, CSAT, readability) and use insights to prioritize improvements
Maintain and evolve content standards, voice & tone guidance, lexicons, and structured content models for multi-channel use (including localization)
Contribute content patterns and guidance to the design system (Figma components + content specs), documenting rules for naming, states, and reusability
Ensure content meets accessibility and regulatory requirements; write to WCAG-aligned readability, semantic clarity, and assistive technology needs
Co-define product and content hypotheses with the pod; plan research to validate language, concepts, and IA labels; synthesize insights into actionable content changes
Conduct competitive scans and stay current on industry best practices in UX content and content design
Map content across journeys and states; identify inconsistencies, debt, and opportunities for simplification; create content strategies for epics and features
Operate as the pods content lead: participate in backlog grooming, stand-ups, and ensure content is implemented correctly and localized effectively
Provide clear content specifications
Write, edit, and proof content with high standards for accuracy, grammar, and brand voice; support cross-functional collaboration
Qualification
Required
46+ years in UX Writing / Content Design for digital products, collaborating within cross-functional teams
A portfolio demonstrating clear, outcome-oriented in-product writing (flows, states, experiments) across mobile and web
Mastery of concise, action-oriented microcopy; proficiency with information hierarchy, IA labels, and error/recovery messaging
Experience planning and interpreting usability and A/B tests; strong articulation of content decisions using data and research
Fluency with Figma and content tooling (e.g., content libraries, string management); ability to produce developer-ready content specs
Excellent written and verbal communication; strong presentation skills and the ability to explain rationale to technical and non-technical audiences
Strong organization and time-management skills; ability to manage multiple tracks and incorporate feedback quickly
Company
NPAworldwide
NPAworldwide is a global recruiting network that facilitates placements that result in split fees.
Funding
Current Stage
Early StageRecent News
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