Elementia Materiales · 6 days ago
Product Commercial and Marketing Manager
Elementia is seeking a Product Commercial and Marketing Manager who combines strategic product management with market-facing responsibilities. This role develops and executes product strategies that align with business goals, guiding products from concept to launch and driving go-to-market plans to ensure adoption and brand growth.
ConstructionIndustrial ManufacturingManufacturing
Responsibilities
Define product vision, roadmap, and lifecycle strategy
Align plans with company objectives and financial targets
Collaborate with R&D and Engineering to validate feasibility and prioritize features
Track performance using KPIs and adjust strategies based on ROI
Develop positioning, messaging, and value propositions for target audiences
Plan and execute product launches, including collateral and sales enablement tools
Conduct market research, competitive analysis, and gather customer insights
Create marketing campaigns and content across digital, social, and traditional channels
Support dealer and contractor programs and manage promotional initiatives
Serve as the link between technical teams, marketing, and business units
Communicate goals, timelines, and priorities to stakeholders
Ensure alignment across internal teams and external partners
Qualification
Required
Bachelor's degree in Business, Marketing, or related field
Minimum 5 years of experience in product lifecycle management, product marketing, brand management, or related field
Proven track record of managing full product lifecycle and go-to-market strategies
Hands-on experience working with cross-functional teams (Engineering, Marketing, Sales, Finance)
Ability to define product vision and translate insights into actionable plans, while effectively planning, organizing, and executing complex initiatives on time and within budget
Proficient in interpreting market trends, KPIs, and ROI
Strong ability to influence and align cross-functional teams
Understanding of product development processes and feasibility
Skilled in positioning, messaging, and campaign execution
Comfortable managing multiple priorities in a fast-paced environment
Company
Elementia Materiales
Conglomerado mexicano que reúne a algunas de las empresas más importantes en los sectores de la construcción y la industria en México y América Latina.
Funding
Current Stage
Public CompanyTotal Funding
unknown2015-07-10IPO
Recent News
PR Newswire
2025-10-18
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