The Forum at Rancho San Antonio · 6 days ago
Director of Sales(Broker) (FT)
Cupertino, CA
Full-time
Onsite
Lead/Staff, Director/Executive
$92K/yr - $123K/yr
5+ years expThe Forum at Rancho San Antonio is dedicated to enhancing the lives of seniors through exceptional living experiences. They are seeking a Director of Sales who will be responsible for overseeing independent living sales, guiding potential residents and their families through the sales process while ensuring compliance with real estate laws and company standards.
Health CareHospital
Responsibilities
Responsible for meeting personal and team sales performance goals by actively managing sales activity to ensure occupancy and closing targets are achieved
Maintains an active personal sales pipeline and participates directly in prospect engagement, tours, negotiations, and closings as needed
Utilizes Direct Sales Performance Indicators (DSPI) to establish goals, monitor productivity, and identify strengths or areas requiring improvement
Ensures all prospect inquiries are managed appropriately, with timely follow-up and consistent communication in accordance with designated timeframes and LCS Sales First protocols
Prepares and maintains accurate and timely sales reports, forecasts, and pipeline data
Stays informed of relevant operational, competitive, and company information in order to respond effectively to a prospect and their family inquiries
Provides leadership and direction for all independent living sales activity to support sustained occupancy and revenue performance
Applies strategic and consultative sales techniques aligned with market conditions, inventory levels, and community objectives
Ensures consistent execution of LCS Sales First standards and sales quality assurance expectations
Maintains effective communication with the Executive Director and community leadership regarding sales performance, risks, and opportunities
Supervises and coaches Sales Counselors, Real Estate Agents, Relocation Coordinators, and other assigned sales-related staff
Sets clear performance expectations, sales goals, and accountability standards for the sales team
Actively engages in coaching to strengthen sales effectiveness, closing skills, customer experience, and compliance
Oversee staffing schedules to meet business needs, including evenings, weekends, and holidays as required
Serves as Broker of Record for Rancho San Antonio Retirement Housing Corporation or works closely with the designated Broker of Record
Oversee all real estate listings, pricing strategy, negotiations, escrow coordination, and closings
Reviews and approves all contracts, addenda, disclosures, and closing documents to ensure accuracy, regulatory compliance, and risk mitigation
Develops and maintains policies, procedures, and systems for reviewing, overseeing, inspecting, and managing real estate transactions, including document review, filing, and retention
Supervises employed real estate agents and ensures all licenses are current and compliant
Adheres to California real estate law, Fair Housing requirements, and the Realtor® Code of Ethics and Standards of Practice
Ensures timely and accurate data entry into C3 Leads, C3 LinC, Salesforce, and other community-specific sales systems
Qualification
Required
Active California Real Estate Broker license required
Proven experience in direct sales, contract negotiation, and closing transactions
Demonstrated success managing and coaching a sales team
Strong working knowledge of real estate regulations impacting senior housing
Excellent verbal and written communication skills; effective with individuals and groups
Proficient in Microsoft Office and CRM/sales systems
Ability to balance compliance-driven real estate responsibilities with relationship-based selling
Minimum five (5) years' experience in marketing and sales and/or knowledge of senior living industry
Preferred
Bachelor's degree preferred or equivalent experience in real estate and sales leadership
Bachelor's degree with emphasis in marketing/sales preferred
Management experience preferred
Benefits
Medical, Dental, and Vision Insurance
PTO and paid holidays
401k with company match
On-site gym
Recognition Program
Career Advancement Opportunities
Referral Bonus
An exceptional work environment that is both engaging and fun!
Company
The Forum at Rancho San Antonio
The Forum is a resort-style Senior Living Community located in the heart of Silicon Valley that offers continuity in care.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase