Global Head of Marketing jobs in United States
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Moonbug Entertainment · 4 weeks ago

Global Head of Marketing

positionLos Angeles, CA
timeFull-time
remoteOnsite
seniorityDirector/Executive
money$275K/yr - $325K/yr
date15+ years exp

Moonbug Entertainment is an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The Global Head of Marketing will lead marketing efforts primarily for CoComelon, Blippi, and Little Angel, developing strategies to drive brand affinity and growth in the US and global markets.

ChildrenDigital EntertainmentMedia and Entertainment

Responsibilities

Develop and execute a clear, actionable marketing, PR, and social media strategy to drive brand growth and achieve agreed-upon metrics
Establish and lead marketing capabilities, prioritizing brands and initiatives across the year, while maximizing cross-brand and cross-functional opportunities
Collaborate with internal teams to ensure marketing services effectively support franchise needs
Manage and optimize consumer engagement and social media to connect global audiences with our IP
Build and oversee a robust social marketing function, ensuring an optimal, cost-effective mix of in-house and agency resources
Lead the in-house creative agency by setting design strategy and brand guidelines, delivering creative assets on time and maintaining brand consistency
Conduct market research to identify trends, target audiences, and growth opportunities
Leverage YouTube analytics, content strategy, and community engagement to increase reach and retention
Manage and track the marketing budget across all priorities, ensuring programs launch efficiently and deliver strong ROI
Drive alignment across the marketing organization with clear priorities and operating rhythms
Collaborate closely with Brand Partnerships, Production, Studio Creative, and Music teams to unlock cross-functional impact

Qualification

Global marketing leadershipBrand strategySocial media marketingYouTube analyticsStakeholder managementMarket researchCommunication skillsTeam leadershipCollaboration skills

Required

15+ years of progressive experience in global marketing leadership, with proven success in brand and franchise strategy; experience in entertainment, media, or consumer brands is preferred
Expertise in social media marketing for established brands, with experience reaching the kids and family audience
Deep knowledge of YouTube analytics, monetization, audience behavior, content trends, and community building
Proven track record developing and executing successful global marketing and brand strategies
Agile leader who thrives in fast-paced environments and can pivot quickly when needed
Strong people leader with experience managing and mentoring diverse, cross-functional, and geographically dispersed teams
Excellent communication and collaboration skills, with the ability to influence and manage stakeholders at all levels

Benefits

Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k, IRA)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Vacation, Sick & Public Holidays)
Family Leave (Maternity, Paternity)
Wellness Resources
And more!

Company

Moonbug Entertainment

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Moonbug is an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow.
dateFounded in 2018
location
London, England, GBR
people-size501-1000 employees
web-link
https://www.moonbug.com/

Funding

Current Stage
Late Stage
Total Funding
$265M
Key Investors
The Raine Group
2021-11-04Acquired
2020-07-31Series Unknown· $120M
2018-12-17Series A· $145M

Leadership Team

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Rene Rechtman
CEO
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Company data provided by crunchbase