Bloomingdale's · 1 month ago
Director, Brand Partnerships and Cause Marketing
28-07 Jackson Avenue, Long Island City, NY, 11101, US
Full-time
Onsite
Lead/Staff, Director/Executive
$115K/yr - $192K/yr
5+ years expBloomingdale's is a fashion retailer committed to making style a source of creative energy for customers. The Director of Brand Partnerships and Cause Marketing will lead the integration of brand storytelling across various teams, manage partnerships, and oversee charitable initiatives aligned with the company's social purpose strategy.
E-CommerceFashionLifestyle
Responsibilities
Identify and pitch third party partners to integrate into and sponsor Bloomingdale’s campaigns and major initiatives
Oversee planning, management, execution and communication of all third party partnerships and work cross-functionally to integrate these partnerships into larger business initiatives
Facilitate ongoing communication and coordination with external and internal partners to fulfill partnership goals
Partner with creative team to brief all partnership details
Identify new and unexplored opportunities for brand alignment
Lead the strategy, development and execution of Bloomingdale’s social purpose strategy, b the change
Identify, maintain and develop charitable partnerships and relationships across customer facing cause marketing campaigns, corporate grant giving and employee giving/volunteerism
Oversee planning, management, execution and communication of all cause marketing campaigns and work cross-functionally to integrate these partnerships into larger business initiatives
Collaborate cross functionally with marketing, merchandising and store teams to execute and grow national cause marketing campaigns
Manage and coordinate the production of Bloomingdale’s philanthropic products with creative from concept and purchasing through execution and delivery to stores
Oversee annual colleague giving campaigns and work closely with Macy’s partners, executive sponsor and corporate giving specialist to plan, execute and communicate these campaigns
Partner with CRGs and corporate giving specialist engage colleagues throughout the year by leveraging charitable relationships for volunteer and employee engagement opportunities
Manage corporate grant process from strategy and budget to execution. Review all corporate grant requests at the national and regional level
Work cross-functionally to ensure that all areas of the omni-channel marketing team and outside support teams have all pertinent information regarding campaign partners (across sponsorships and philanthropic partners) and cohesive message/branding is carried over to each element of the project
Traffic all creative elements and negotiations with external partners
Create briefs for all projects, ensuring that strategy is in support of overall brand objectives
Negotiate, draft and manage legal agreements including co-commercial venture, donation at check-out and sponsorship contracts in partnership with Macy’s Inc. legal team and ensure that all deliverables are implemented
Qualification
Required
Bachelor's Degree from a 4-year college or university
5+ years related experience
Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner
Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels
Ability to think creatively, strategically and technically
Ability to work a flexible schedule based on department and Company needs
Company
Bloomingdale's
Bloomingdale's operates a chain of department stores that offers clothing, shoes, handbags, wallets, and accessories for men and women. It is a sub-organization of Macy's.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Olivier Bron
Chief Executive Officer
James Newell
VP/ GMM Mens
Recent News
2026-01-17
2026-01-16
Company data provided by crunchbase