Taranis · 3 days ago
Regional Account Manager - IN, MI, OH, WI
Taranis is seeking an experienced Regional Account Manager to oversee and grow a defined territory across Indiana, Michigan, Ohio, and Wisconsin. The role focuses on customer success through strong relationships and value delivery, driving revenue growth by managing existing accounts and acquiring new ones.
AgricultureAgTechAnalyticsArtificial Intelligence (AI)Farming
Responsibilities
Drive revenue growth across the assigned territory through retention, expansion, and selective new customer acquisition
Own commercial relationships, including contracts, renewals, and expansion discussions
Lead account strategy and ensure customers clearly realize and demonstrate ROI from Taranis
Serve as the primary, consistent point of contact for customers in the assigned territory
Grow and deepen existing accounts through adoption, expansion, renewals, and increased engagement
Prospect and close new business opportunities within the available market in the region
Lead contract discussions, renewals, pricing conversations, and commercial negotiations
Identify opportunities to increase engagement and expand Taranis’ footprint within accounts
Develop and execute yearly, quarterly, and weekly sales plans aligned with regional goals
Accurately track activity, pipeline, and forecasts in Salesforce
Maintain a high-touch, in-field presence with customers throughout the season
Clearly set expectations with customers pre-season and actively follow up during the growing season
Guide customers on how to operationalize Taranis within their business workflows
Help customers demonstrate clear ROI—both to growers and within their internal organizations
Deliver in-person and virtual trainings, webinars, and presentations on the Taranis platform
Handle customer challenges and issues proactively, efficiently, and with a solutions-oriented mindset
Work closely with Customer Success to support onboarding, platform adoption, engagement, proof of value, and renewal readiness
Partner with Product Marketing to share structured customer feedback, field insights, and support feature launches and go-to-market initiatives
Coordinate with Operations / Flight Operations to ensure service delivery aligns with customer expectations and commercial commitments
Collaborate cross-functionally to ensure seamless execution and a strong customer experience
Qualification
Required
5+ years of experience in agricultural input sales with a proven track record of success
Intermediate agronomic knowledge in corn and soybean production systems
Experience managing complex, consultative sales cycles
Clear understanding of sales targets, forecasting, and budget management
Strong communication and interpersonal skills, with the ability to present strategy to key stakeholders
Results-oriented with strong follow-up, ownership, and accountability
Willingness and ability to travel frequently within the territory
Preferred
2+ years of experience in Precision Agriculture or AgTech sales
Intermediate knowledge of precision agriculture, imagery, or digital agronomic tools
Established connections within the Ag industry
Existing network within ag-retail channels
Experience using Salesforce, HubSpot, Google Suite, and Zoom (preferred but not required)
Company
Taranis
Taranis is a crop intelligence and precision agriculture technology that provides digital monitoring, reporting, and verification services.
Funding
Current Stage
Late StageTotal Funding
$99.55MKey Investors
Inven CapitalVertex Growth FundViola Ventures
2022-09-07Series D· $40M
2020-05-14Series C· $30M
2018-11-06Series B· $20M
Recent News
The French Tech Journal
2025-12-09
2025-12-06
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