Ignite Visibility · 2 weeks ago
Paid Media Strategist
United States
Full-time
Remote
Entry, Mid Level
$70K/yr - $75K/yr
2+ years expIgnite Visibility is an award-winning performance marketing agency recognized for its data-driven strategies and innovative culture. The Paid Media Strategist will develop, implement, and optimize paid media campaigns, focusing on search advertising to meet business objectives. This role involves managing campaigns, conducting performance analysis, and collaborating with cross-functional teams.
AdvertisingMobileReputationSEOSocial Media Marketing
Responsibilities
Perform keyword research to identify new opportunities and optimize existing campaigns
Conduct daily account optimizations and performance analysis against campaign goals
Assist in the development of paid media strategies to drive traffic, engagement, and conversions
Create and optimize ad copy for search engine advertising platforms such as Google Ads and Microsoft Ads
Monitor and analyze campaign performance metrics, making data-driven recommendations for improvement
Collaborate with cross-functional teams including content creators, designers, and developers to align marketing efforts and ensure consistent messaging
Stay up-to-date with industry trends and best practices in search engine marketing and digital advertising
Analyze audience insights and engagement data to refine targeting strategies on social media platforms
Qualification
Required
Bachelors Degree in Marketing, Engineering, Business, or any related field
Strong analytical skills with the ability to interpret data and draw actionable insights
Minimum of 2-3 years of hands-on experience with search engine marketing and social media platforms
Excellent communication skills, both written and verbal, with a high level of proficiency in English
Experience with search engine marketing platforms such as Google Ads and Bing Ads, and social media advertising is a must
A passion for digital marketing and eagerness to learn and grow in a fast-paced environment
Ability to thrive in a fast-paced, deadline-driven environment
Preferred
Proficiency in Microsoft Excel and Google Analytics is a plus
Experience with ChatGPT and other Large Language Models (LLMs) preferred
Benefits
Fully remote work setting
Full comprehensive health, dental coverage, vision coverage
Generous paid vacation and sick time including your birthday off & extra time off around major holidays
Employee advancement and clear growth potential
Company-sponsored professional development opportunities
Company
Ignite Visibility
Ignite Visibility is dedicated to increasing business visibility through digital marketing.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Mountaingate Capital
2023-02-07Private Equity
Leadership Team
John Lincoln
Co-Founder, CEO
Karen Devlin
VP Generative Search & SEO
Recent News
2025-11-08
EverCommerce Inc.
2025-11-01
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