BODYBAR Pilates · 10 hours ago
Sales Manager
Ankeny, IA
Full-time
Onsite
Mid LevelBODYBAR Pilates is a fast-growing boutique fitness franchise delivering dynamic Pilates workouts through their signature BODYBAR method. The Sales Manager is responsible for driving studio growth through new member acquisition, lead conversion, community outreach, and sales team leadership.
FitnessHealth CareMedical
Responsibilities
Own monthly and quarterly new member sales goals
Convert leads through calls, texts, emails, and in-studio conversations
Monitor and improve lead response time, booking rate, and close rate
Actively sell memberships, packages, promotions, and events
Track daily and weekly sales KPIs and report performance to ownership
Identify missed opportunities and implement corrective actions quickly
Train, coach, and develop Sales Associates to confidently sell memberships
Set clear daily sales expectations and monitor execution
Role-play sales conversations and objection handling regularly
Review sales activity, follow-ups, and performance metrics
Hold the sales team accountable to studio standards and conversion goals
Build a positive, motivated, and goal-oriented sales culture
Ensure studio cleanliness and presentation at all times
Plan and execute consistent community outreach initiatives
Build relationships with local businesses, schools, apartment complexes, and events
Coordinate pop-ups, partnerships, and referral opportunities
Represent the studio at local events and networking opportunities
Drive awareness and lead generation outside the studio walls
Support social media and local promotions through in-person activation
Ensure first-class experience converts to membership
Personally connect with prospects, new members, and VIP clients
Support retention initiatives through relationship-building and follow-up
Gather feedback from prospects and members to improve the sales journey
Partner with the Studio Manager on retention strategies and member engagement
Ensure all leads are properly logged, contacted, and followed up with
Maintain accurate notes and pipeline tracking in CRM systems
Execute promotions, challenges, and sales campaigns with consistency
Follow established sales processes and continuously refine them
Maintain studio professionalism and brand standards at all times
Qualification
Required
Proven experience in sales, fitness sales, or service-based sales leadership
Strong communication, follow-up, and closing skills
Comfortable with accountability, metrics, and performance tracking
Confident leader who can coach, motivate, and correct in real time
Self-starter with high energy and growth mindset
Passion for fitness, community, and relationship-based selling
Benefits
Free BODYBAR Pilates drop in classes
Competitive pay + performance-based bonuses
Opportunities for growth within a fast-growing brand
Discounts on BODYBAR apparel
Flexible scheduling to support work/life balance
Company
BODYBAR Pilates
BODYBAR Pilates is a fitness centre that specialises in body-workouts and badass workouts.
Founded in 2012
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Matthew McCollum
Co-Founder / Chief Executive Officer
Kamille McCollum
Chief Operations Officer
Recent News
2026-01-15
2025-11-24
Company data provided by crunchbase