Brunswick Corporation · 1 day ago
E-Commerce Content Specialist
Chicago, IL
Full-time
Hybrid
Entry, Mid Level
$66K/yr - $96K/yr
2+ years expBrunswick Corporation is a global marine leader committed to innovation and transforming experiences on the water. They are seeking a creative and detail-oriented E-Commerce Content Specialist to develop and manage high-impact content that supports retail marketing initiatives and enhances customer engagement across various channels.
BoatingFitnessIndustrialLifestyleManufacturing
Responsibilities
Working on timelines, collaborate with brand and channel marketing to create channel specific briefs to update PDPs and support new product launches and refreshes
Collaborate with cross-functional teams to ensure content aligns with brand guidelines and retail strategies
Understand retailer requirements and work with Digital Shelf team to streamline content playbook and process improvement
Partner with Divisional teams to support product launches, seasonal campaigns, and promotional initiatives
Own and maintain brand stores, updating on a regular cadence
Maintain an editorial calendar aligned with retail marketing priorities
Monitor content performance and make data-driven recommendations for improvement
Become the expert on Amazon / Walmart content best practices and new options, continually educating and advocating for tests
Support the launch of PIM and content syndication tools. Content mapping and experience with these tools is a plus
Work with COE Analyst to test content variations and improvements impact on conversion
Liaise with channel and sales to gather insights and ensure content meets business needs
Act as a brand steward, ensuring consistency across all retail-facing materials
Manage IDQ and content scores and provide regular report outs
Qualification
Required
Bachelor's degree in Marketing, Communications, Journalism, or related field
2–4 years of experience in content creation, preferably in a retail or consumer goods environment
Strong writing, editing, and storytelling skills
Proficiency with content management systems (CMS), digital publishing tools, and basic graphic design platforms
Understanding of SEO, digital marketing, and retail merchandising principles
Ability to manage multiple projects and meet deadlines in a fast-paced environment
Benefits
Medical
Dental
Vision
Paid vacation
401k (up to 4% match)
Health Savings Account (with company contribution)
Well-being program
Product purchase discounts
Company
Brunswick Corporation
Brunswick is a global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond.
10001+ employees
H1B Sponsorship
Brunswick Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (35)
2023 (28)
2022 (42)
2021 (43)
2020 (20)
Funding
Current Stage
Public CompanyTotal Funding
$1B2024-10-11Post Ipo Debt· $1B
1997-02-05IPO
Leadership Team
David Foulkes
Chief Executive Officer
Recent News
Investing.com
2026-01-06
Company data provided by crunchbase