Great Basin College · 4 days ago
Website & CRM Manager
GBC - Elko, NV
Full-time
Hybrid
Mid, Senior Level
$62K/yr - $80K/yr
3+ years expGreat Basin College is a Carnegie classified baccalaureate and associates degree granting institution located in the high desert of rural Nevada. They are seeking a Website & CRM Manager to oversee the administration and improvement of the college's website and CRM systems, ensuring they support institutional priorities and deliver an optimal user experience.
Higher Education
No H1B
Responsibilities
Develop and manage a plan for website updates, enhancements, and long-term improvements, ensuring alignment with institutional goals and digital best practices
Serve as the primary administrator for the college website, overseeing site architecture, navigation, content standards, and publishing policies
Oversee editing and publishing in the Modern CampusCMS including regular content audits to ensure accuracy, consistency, and removal of outdated or duplicate content
Establish and manage CMS user roles, permissions, and approval workflows, providing guidance and quality control for departmental content contributors
Ensure website compliance with accessibility standards (WCAG/ADA), privacy regulations, and institutional policies
Ensure website functionality, performance, and reliability through regular updates, testing, and coordination with IT and external vendors
Manage hosting environments, domain registration, integrations, and platform upgrades
Maintain working knowledge of HTML, CSS, and JavaScript to support troubleshooting, enhancements, and vendor coordination
Apply search engine optimization (SEO) best practices to improve search visibility and performance
Monitor website traffic and performance using analytics tools (e.g., Google Analytics), and prepare reports for stakeholders
Use data insights to recommend and implement improvements to content, navigation, and user experience
Support digital campaigns through the creation and maintenance of landing pages, related website components, and forms tied to recruitment, events, and student retention
Serve as the primary administrator for the college’s CRM, supporting workflows for admissions, advising, marketing, and advancement operations
Manage CRM configuration, user permissions, and data quality in accordance with data governance and privacy standards
Ensure data integrity, user permissions, and compliance with data governance and privacy standards
Provide training, documentation, and ongoing support to CRM users across departments
Lead website and CRM projects from planning through implementation, including system enhancements, integrations, and major content or process changes
Coordinate timelines, priorities, and resources across departments, IT, and external vendors
Stay current on trends and best practices in higher education, nonprofit, and digital platform to recommend continuous improvements
Qualification
Required
Bachelor's degree in Information Technology, Information Systems Computer Science, Web Development, Digital Media, Marketing, Communications, or a related field
3–7 years of professional experience managing a website for a complex organization with multiple stakeholders, content contributors, and audiences
Demonstrated experience serving as a primary administrator or system owner for a website and working extensively within a CRM platform
Strong understanding of content strategy, user experience, accessibility standards (WCAG/ADA), analytics tools, and performance reporting
Experience administering a CMS (e.g., WordPress, Drupal, or similar) at an organizational level, including content workflows, user roles and permissions, governance standards, and quality control
Ability to interpret data and stakeholder needs to prioritize improvements and make informed recommendations
Excellent written and verbal communication skills with the ability to collaborate across departments with technical and non-technical partners
Preferred
Experience working in higher education, nonprofit, or public-sector environments
Familiarity with enrollment, advising, marketing, or advancement workflows, and the systems that support them
Experience coordinating or leading digital projects involving cross-functional teams, vendors, or platform upgrades
Working knowledge of front-end web technologies (HTML, CSS, JavaScript) sufficient to support troubleshooting and vendor collaboration
Benefits
Health insurance options including medical, dental and vision
12 paid holidays
Life insurance, long-term disability
Generous annual and sick leave with 24 annual leave days, a beginning balance of 30 sick leave days.
ComPsych supports employees through life's difficult moments.
No state income tax!
Free Parking
Grants-in-aid for Faculty Employees
Company
Great Basin College
Great Basin College is a school in Elko.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase