Regional Performance Marketing Manager (Marketplaces Ads) jobs in United States
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Intrepid Asia · 1 week ago

Regional Performance Marketing Manager (Marketplaces Ads)

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. They are seeking a Regional Performance Marketing Manager to drive marketing services and manage relationships with brand partners, while overseeing campaign execution and optimization across various eCommerce platforms.

Business DevelopmentBusiness IntelligenceDeveloper APIsE-CommerceInformation Technology

Responsibilities

Work as lead on regional account/cluster with executive/executives reporting to you
Act as the go to person for market leads on the account cluster
Lead client management, ensuring strong relationships and smooth execution
Oversee campaign setup, strategic direction, and optimisation to achieve key KPI metrics across eCommerce marketplaces (Shopee and Lazada), SEM (Google Shopping), and social media (Collaborative/CPAS)
Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
Manage revenue delivery and budget spending, including daily optimization and providing real-time targeting recommendations
Create A/B testing frameworks and implementation to ensure consistent growth
Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights

Qualification

E-commerce marketingClient managementMedia planningAnalytics toolsDigital Marketing CertificationFacebook AdsTikTok AdsBudget managementAnalytical skillsFluent in EnglishAdaptability

Required

Bachelor's degree in Marketing, Media, Business, or any related fields
4+ years (digital) marketing/e-commerce marketing experience, either working with e-commerce platforms or a marketing role in a media agency/e-commerce enabler/distributor
Must know ecommerce Marketplace marketing – (i.e. Lazada, Shopee)
Experience in client management is essential
Experienced in media planning, setting, and managing budgets, optimizing ad performance, and negotiating with 3rd parties
Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager))
Strong understanding of major advertising success metrics
Familiar with measurement platforms like Google Analytics and Google Marketing Platform
Strong analytical skills with an excellent sense of data and numbers
Able to quickly adapt and thrive in a fast-paced start-up and e-commerce environment
Fluent in English

Preferred

Experience in Facebook and TikTok Ads is a good to have
Digital Marketing Certification on Meta (Facebook) and Google Ads and e-commerce, e.g. Shopee and Lazada, Marketing Solutions background is a plus

Benefits

Comprehensive insurance
Ample leave

Company

Intrepid Asia

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Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia.

Funding

Current Stage
Growth Stage
Total Funding
$11M
Key Investors
Mirabaud Asset ManagementKairous Capital
2022-06-30Acquired
2021-06-10Series B· $11M
2020-08-27Series B

Leadership Team

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Jasper Knoben
CEO
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Thuy Ho
Chief Financial Officer
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Company data provided by crunchbase