Vuori · 1 day ago
Influencer Marketing Specialist I
Carlsbad, CA
Full-time
Onsite
Entry Level
$63K/yr - $70K/yr
1+ years expVuori is redefining athletic apparel with a focus on a casual aesthetic for everyday life. The Influencer Marketing Specialist I will support the execution and management of influencer and gifting initiatives, collaborating cross-functionally to ensure effective influencer partnerships and program fulfillment.
ApparelBrand MarketingE-CommerceFashionMarketingRetailSales
Responsibilities
Collaborate with other channels to fulfill and manage all gifting and inventory funnels on the influencer team
Support tactical operations for event planning and paid influencer partnership admin
Lead placing Influencer orders for bulk buys/promo/merch for internal product needs, as well as handling all PR agency orders (US + UK) for Influencer product
Liaise with other channels leads to secure necessary creative collateral (mailer boxes, notecards, look books, etc.) for organic influencer and gifting relations
Oversee all organic influencer gifting moments throughout the year, including the fulfillment and execution of the Tier 4 trade program and in-house seeding initiatives
Develop comprehensive monthly seeding target lists, identify key influencers, and other brand-aligned individuals to maximize visibility and impact
Maintain an organized organic influencer database, ensuring contact details, gifting history, and trade social deliverables (as applicable) are accurately recorded
Analyze content performance and provide actionable insights to optimize future influencer and seeding strategies
Support the organization of budget tracking and management for Influencer initiatives, ensuring accurate allocation, accruals and reporting
Qualification
Required
1+ years of experience in influencer marketing, PR, brand marketing, or related role
Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent years of experience preferred
Experience supporting or executing influencer seeding, gifting, or trade programs
Deep understanding of current trends, cultural movements and the ever-evolving pop culture and influencer landscapes
Strong project management abilities with attention to detail; able to manage multiple campaigns simultaneously
Working knowledge of social media platforms and influencer content best practices
Excellent relationship-building and communication skills, with a bonus being a strong influencer network of contacts
A positive, proactive, team-focused, and solution-oriented mindset
Benefits
Health Insurance
Savings and Retirement Plan
Employee Assistance Program
Generous Vuori Discount & Industry Perks
Paid Time Off
Wellness & Fitness benefits
Company
Vuori
Vuori offers a collection of apparel brands for men and women.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$1.27BKey Investors
SoftBank Vision FundNorwest
2024-11-08Secondary Market· $825M
2021-10-13Series Unknown· $400M
2019-08-15Series Unknown· $45M
Leadership Team
Joseph Kudla
Founder & CEO
Luis Alvarez
Vice President - Wholesale
Recent News
2025-12-13
2025-11-23
DBusiness Magazine
2025-11-21
Company data provided by crunchbase