Crocs, Inc. · 1 week ago
Digital Marketing Specialist - Global Affiliates
Broomfield, CO
Full-time
Hybrid
Entry, Mid Level
$65K/yr - $75K/yr
2+ years expCrocs, Inc. is a company that values individuality and creativity in the workplace. They are seeking a Digital Marketing Specialist for Global Affiliates to manage their global affiliate program, drive marketing strategies, and optimize partnerships to support e-commerce growth.
ConsumerManufacturingShoes
Responsibilities
Drive affiliate & creator affiliate marketing strategies to meet global revenue goals, including recruiting and managing affiliate partners and creators, optimizing commission structures, and leading go-to-market initiatives
Lead regional affiliate agencies and platform partners to manage day-to-day affiliate activity and strategy (commissioning rules, reversals, etc); Update agencies and partners on go-to-market activations like new product launches and promotions. Compile product information and imagery aligned with priority campaigns; lead and optimize micro-influencer/creator affiliate marketing campaigns, including partner selection, campaign briefings, and content reviews
Communicate new products and send out product samples to affiliates and creator affiliates; track the success of sampling and gifting initiatives
Maintain the presentation of the Crocs brand in this space to ensure our policies are being followed. Monitor reporting and flag for policy violations
Track channel performance and communicate opportunities for optimization, profitability growth, and improvements in competitive strategy
Work with agencies, other global affiliate specialists, and the Global Affiliate Manager to monitor affiliate budgets, including commissioning & media packages
Work closely with the merchandising team to plan and execute affiliate marketing calendars
Qualification
Required
BS or BA in business, merchandising, marketing, or related field – or equivalent years of relevant and related experience
Minimum 2 years of experience in Digital Marketing required, with hands-on experience in affiliate or creator affiliate advertising
Background knowledge in at least 1 web analytics tool (i.e., Google Analytics, Omniture, etc.)
Strong understanding of the fundamentals of retail eCommerce, especially pertaining to interactive marketing functions (affiliate marketing, influencer marketing, paid search, SEO, etc.)
Highly Passionate about performance marketing and possesses the ability to manage the business by the numbers
Demonstrated ability to lead agency partners & leverage partner feedback to improve campaign performance
Core business hours are 9 am – 5 pm MT, but preference will be given to candidates who are open to occasional early morning / late evening calls to support our EMEA and APAC regions
Preferred
Experience with an affiliate platform like Impact or Rakuten is highly desirable
Benefits
Medical, dental, and vision coverage
Life and AD&D
Short and long-term disability coverage
Paid time off
Employee assistance
Participation in a 401k program that includes company match
Many other additional voluntary benefits
Company
Crocs, Inc.
At Crocs, Inc., we believe life’s too short for uncomfortable shoes.
5001-10000 employees
H1B Sponsorship
Crocs, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (12)
2023 (18)
2022 (7)
2021 (6)
2020 (5)
Funding
Current Stage
Public CompanyTotal Funding
$200M2013-12-31Post Ipo Equity· $200M
2006-02-08IPO
Leadership Team
Andrew Rees
Chief Executive Officer
Susan Healy
Chief Financial Officer
Recent News
Company data provided by crunchbase