TickPick · 1 day ago
Senior Ads Optimization Engineer
New York, New York, United States
Full-time
Onsite
Senior LevelTickPick is a technology company reshaping the ticket marketplace with a simple promise: no hidden fees. They are seeking a technically strong individual to join their Data Team to improve paid search performance through better conversion tracking and data pipelines.
ConcertsE-CommerceSportsTicketing
Responsibilities
Build and own data products that support paid search and performance marketing decision-making by translating internal transaction and catalog context into scalable reporting and operational tooling
Develop maintainable enrichment pipelines that incorporate key catalog attributes and business context needed for consistent measurement, reporting, and operational workflows
Partner with Growth to define and operationalize intent and catalog groupings that improve account organization and reduce irrelevant coverage, including tooling to monitor query coverage, relevance, and drift over time
Create repeatable analytics that help Growth allocate spend toward the highest-opportunity areas, including frameworks for evaluating performance by intent/campaign grouping, lag/cohort behavior, and customer segmentation
Engineer production-grade pipelines that connect marketing platform data with internal outcomes, enabling consistent conversion reporting, enrichment, backfills, and monitoring across web and app where applicable
Collaborate closely with Engineering to implement instrumentation and data contracts that keep marketing measurement stable, auditable, and reliable as products and tracking evolve
Drive cross-functional execution: write specs, define success metrics, break work into tickets, and deliver improvements that materially change how campaigns are managed and optimized
Qualification
Required
Technically strong individual with experience in building systems that translate business context into better performance marketing execution
Comfortable operating in the messy intersection of platform data, internal truth sets, and real-world edge cases
Ability to engineer reliable pipelines and integrations
Fluent in how paid search works, including bidding, match types, conversion value, attribution windows, etc
Experience in building and owning data products that support paid search and performance marketing decision-making
Ability to develop maintainable enrichment pipelines that incorporate key catalog attributes and business context
Experience in partnering with Growth to define and operationalize intent and catalog groupings
Ability to create repeatable analytics that help allocate spend toward the highest-opportunity areas
Experience in engineering production-grade pipelines that connect marketing platform data with internal outcomes
Ability to collaborate closely with Engineering to implement instrumentation and data contracts
Experience in driving cross-functional execution, including writing specs, defining success metrics, and delivering improvements
Company
TickPick
TickPick is a ticket marketplace to buy, bid on and sell tickets on sports, concerts and other live events.
Founded in 2011
11-50 employees
H1B Sponsorship
TickPick has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2020 (1)
Funding
Current Stage
Early StageTotal Funding
$290MKey Investors
Brighton Park CapitalGreyLion Capital
2024-08-22Series Unknown· $250M
2019-08-06Private Equity· $40M
2012-05-08Seed
Leadership Team
Brett Goldberg
Co-CEO & Co-Founder
Anthony Moceo
Product Manager
Recent News
2025-09-17
2025-09-14
Company data provided by crunchbase