Method · 2 days ago
Brand & Content Lead
New York, NY
Full-time
Onsite
Senior Level
$160K/yr - $200K/yr
7+ years expMethod is a company that has built a modern way to connect consumer financial accounts through their API. They are seeking a Brand & Content Lead to own and drive the brand voice, create compelling narratives, and develop a content strategy that impacts both brand authority and business outcomes.
BankingFinancial ServicesFinTechLendingPayments
Responsibilities
Own and evolve brand voice, messaging frameworks, and positioning across audiences, and social channels
Refine and govern our positioning, tone of voice, and visual identity
You ensure Method isn't just seen, but understood
Deeply understand our Ideal Customer Profile segments and conduct audience research
You are able to simplify the product narrative without losing technical accuracy
Capitalize on Technical Trust: PMs and Founders already recognize Method for our utility
You will build the brand layer on top of this reputation, translating technical reliability into a magnetic brand narrative that attracts both developers and enterprise executives
Create content for landing pages, blogs, case studies, email campaigns, product launches, and sales enablement
Work closely with subject matter experts from the company to develop the most reputable content possible
Partner with Sales and Product Marketing on enablement materials, case studies, and product-focused content
Support product newsletters, nurture campaigns, win-back campaigns, and feature launches
Qualification
Required
7+ years of content marketing experience in B2B SaaS, fintech, or technology-driven companies; familiarity with consumer lending, finance & payments topics
Exceptional writing and editing skills with a portfolio demonstrating versatility across digital platforms
Proven ability to create thought-provoking, original content that stands out and positions brands as authorities
Experience collaborating with design, marketing, sales, product, and cross-functional teams
Combination of confidence and passion, humility to accept feedback, a persistent spark of curiosity, and growth mindset
Highly organized, adaptable, and comfortable juggling multiple priorities in fast-moving environments
A collaborative, proactive, 'get-it-done' attitude with high standards for craft and clarity
Preferred
Experience in finance or fintech industries
Track record in early-stage or startup environments
Company
Method
Method Financial empowers real-time data and payment access for consumer liabilities.
11-50 employees
Funding
Current Stage
Growth StageTotal Funding
$60.5MKey Investors
Emergence CapitalAndreessen Horowitz
2025-01-23Series B· $42M
2023-01-26Series A· $16M
2022-02-02Pre Seed· $2.5M
Leadership Team
Jose Bethancourt
Co-Founder & CEO
Jesus Marco del Carmen
Co-Founder & CTO
Recent News
2025-12-16
2025-05-29
Company data provided by crunchbase