Green Thumb Industries (GTI) · 9 hours ago
Social Media Content Creator (THC Beverage)
Chicago, IL
Full-time
Hybrid
Entry, Mid Level
$70K/yr - $85K/yrGreen Thumb Industries (GTI) is seeking a Social Media Content Creator to join their Beverage creative team. This role involves producing engaging social media content from concept to final cut, collaborating with various teams to ensure brand alignment and compliance.
Alternative MedicineCannabisMedical
Responsibilities
Support the Social Media Managers and Creative team in translating social strategies into engaging visual content for portfolio of beverage brands
Capture high-quality photography and video content in the field and on location, that reflects each brand’s unique identity. Ability to also execute content in a more controlled studio setting
Edit and enhance photo, video, and motion graphic assets for use across social media platforms, ensuring alignment with brand standards and platform best practices
Design visually appealing graphics and layouts that complement brand storytelling and campaign objectives
Collaborate closely with brand marketing, creative, and compliance teams to ensure all content meets creative direction, brand voice, and regulatory requirements
Assist in content shoots by preparing materials, capturing behind-the-scenes moments, and supporting on-set creative needs
Partner with external creators and vendors as needed to ensure brand consistency and efficient project execution
Stay current with design trends, social media tools, and emerging technologies to bring innovative ideas to the team
Willingness to travel for content capture at brand activations, sponsored festivals, or other events as needed. This may require nights and weekends depending on where and when events or activations take place
Maintain an organized workflow and uphold high standards for quality, accuracy, and brand compliance in all deliverables
Qualification
Required
Proven experience as a content creator, social media designer, or photographer/videographer, ideally in lifestyle or CPG industries
Strong portfolio showcasing expertise in photography, video production, graphic design, and motion graphics
Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, Lightroom, Firefly), CapCut, and emerging AI content tools
Ability to capture content using phone, plus if you have experience with camera equipment, lighting setups, and sound recording
Deep understanding of social media platforms and what makes visual content perform
Excellent communication, organization, and collaboration skills
Must pass any and all required background checks
Must be and remain compliant with all legal or company regulations for working in the industry
Must be a minimum of 21 years of age
Preferred
Bachelor's degree in Visual Arts, Design, Communications, or related field preferred
Benefits
Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.
Company
Green Thumb Industries (GTI)
Green Thumb Industries Inc.
Founded in 2014
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$229.15MKey Investors
Valley National Bank
2024-09-12Post Ipo Debt· $150M
2021-04-30Post Ipo Equity
2018-10-17Post Ipo Equity· $78.08M
Leadership Team
Anthony Georgiadis
President
Recent News
New Cannabis Ventures
2026-01-09
2025-12-31
2025-12-17
Company data provided by crunchbase