Aras Corporation · 1 week ago
Marketing Operations Specialist (m/f/d)
United States
Full-time
Remote
Entry, Mid Level
2+ years expAras Corporation is a rapidly growing Product Lifecycle Management company that is transforming engineering and manufacturing software. They are seeking a Marketing Operations Specialist to optimize marketing execution across various platforms, focusing on execution quality, process consistency, and operational reliability while collaborating with Demand Generation, Sales, and SDR teams.
CollaborationComplianceOpen SourceSoftware
Responsibilities
Build, launch, and maintain marketing programs (email, webinars, events, nurtures)
Configure and manage smart campaigns, program statuses, tokens, and segmentation
Perform QA and testing to ensure accurate targeting, tracking, and clean data flow
Support lead lifecycle operations (scoring, normalization, routing triggers)
Maintain Salesforce Campaign setup and hygiene (member statuses, naming conventions)
Ensure reliable Marketo–Salesforce sync behavior and troubleshoot common sync issues
Support accurate pipeline attribution through correct campaign association
Maintain account and persona targeting lists aligned to ICP definitions
Support audience activation into Marketo and Salesforce
Perform QA to ensure correct account and contact targeting
Help troubleshoot sync and data consistency issues with Marketing Ops
Support chat and meeting flows (routing logic, form-to-chat handoff, lead capture)
Monitor speed-to-lead and handoff quality in partnership with SDR teams
Support clean lead/account handoff into sales engagement tools
Partner with Sales Ops / SDR Ops on list quality and targeting feedback loops
Follow and help improve campaign intake, QA, and launch processes
Maintain basic documentation and operational checklists
Support recurring reporting by ensuring clean inputs and consistent execution
Qualification
Required
2–4 years of experience in Marketing Operations, Marketing Automation, or Demand Gen Ops
Hands-on Marketo experience (building programs and smart campaigns independently)
Working knowledge of Salesforce (Campaigns, Leads/Contacts, basic reporting concepts)
Strong attention to detail and comfort working with structured processes
Professional English (written and spoken) — you'll work with global teams
Comfortable working remotely and collaborating across time zones
Preferred
Experience with Demandbase, Qualified, Outreach, or similar tools
Marketo certification or equivalent practical experience
Basic HTML/CSS for email edits
Familiarity with B2B SaaS or complex sales cycles
Understanding of GDPR-safe marketing operations practices
Company
Aras Corporation
Aras is a leading provider of product lifecycle management and digital thread solutions.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$138.2MKey Investors
GI Partners40 North VenturesGoldman Sachs Growth Equity
2021-04-19Private Equity
2020-07-30Secondary Market
2018-11-29Series D· $70M
Leadership Team
Leon Lauritsen
Chief Executive Officer
Rob McAveney
CTO
Recent News
2025-11-04
2025-09-19
Company data provided by crunchbase