Merchants Distributors, LLC · 5 days ago
SR. Advertising Specialist
Hickory, NC
Full-time
Onsite
Senior Level
5+ years expMerchants Distributors, LLC is seeking a Senior Advertising Specialist who will assist the Advertising Manager in ensuring all customers' advertising needs are met. The role involves developing and coordinating effective design solutions for ad layouts, overseeing production activities, and supervising ad specialists.
Digital MarketingFood and BeverageMarketing
Responsibilities
INITIATES, DEVELOPS, AUTOMATES AND COORDINATES EFFECTIVE DESIGN SOLUTIONS FOR AD LAYOUTS
PREPARES AND OVERSEES ALL ACTIVITIES ASSOCIATED WITH FINAL DESIGN AND PRODUCTION
EXERCISES GOOD JUDGMENT IN RECOMMENDING FORMATS AND INNOVATE GRAPHICS OPTIONS TO MAXIMIZE IMPACT AND REMAIN COMPETITIVE
SUPERVISE AND OVERSEE WORK OF AD SPECIALISTS
COORDINATE ANY NECESSARY PHOTOGRAPHY FOR PROJECT BEING DEVELOPED WHEN NEEDED
RESPONSIBLE FOR GENERATING OVER 100 AD PAGES WEEKLY
PRODUCE AD LAYOUTS TO MEET THE GUIDELINES GIVEN BY RETAIL CUSTOMERS
DETERMINE THE APPROPRIATE VERSION FOR ADS BASED ON CUSTOMER NEEDS
DETERMINE WHICH PRODUCTS TO INCLUDE IN AD BASED ON REGION AND INFORMATION FROM DIRECTORS OF GALAXY/IGA/PIGGLY WIGGLY
GENERATE PROOF, SEND TO CUSTOMER AND MAKE APPROPRIATE CHANGES BASED ON CUSTOMERS SPECIFICATIONS
RELEASE ADS, GRIDS AND RUN LIST TO ENSURE ACCURATE PRINT VERSIONS AND DISTRIBUTION
PREPARING FILES FOR EMAIL BLAST AND PROVIDING ACCURATE INFO FOR SOCIAL MEDIA
KEEP ADVERTISING MANAGER INFORMED ON PROGRESS OF WEEKLY ADS
COMMUNICATE WITH THE GALAXY/IGA/PIGGLY WIGGLY ADVERTISING CUSTOMERS AND DEPARTMENTS TO ENSURE THAT AD LAYOUTS MEET CUSTOMER EXPECTATIONS
PROVIDE SUPPORT TO ALL MDI DEPARTMENTS IN PREPARING WINDOW SIGNS, NEWSPAPER ADS, BAG STUFFERS, AD LAYOUTS, DIGITAL COUPONS, ETC
MAY BE REQUIRED TO PERFORM OTHER TASKS AS NECESSARY
Qualification
Required
TWO YEAR DEGREE OR 5 YEARS EQUIVALENT EXPERIENCE IN GRAPHIC DESIGN, MARKETING, AD LAYOUT, ETC
MUST HAVE GOOD TIME MANAGEMENT, ORGANIZATIONAL, INTERPERSONAL, AND COMMUNICATION SKILLS
ABILITY TO WORK WELL AND COMMUNICATE WITH CUSTOMERS AND VENDORS
MUST BE ABLE TO WORK WELL UNDER PRESSURE AND MEET WEEKLY AND DAILY DEADLINES
MUST BE SELF MOTIVATED AND CREATIVE
EXCELLENT KNOWLEDGE OF ADOBE SOFTWARE: INDESIGN, PHOTOSHOP, ILLUSTRATOR, ALSO MICROSOFT EXCEL
Company
Merchants Distributors, LLC
Merchants Distributors (MDI) is a privately-owned wholesale grocery store distributor headquartered in Hickory, NC.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Adabel Velazquez
Talent Acquisition Partner
Bryan Lund
Human Resource Business Partner
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