Lead Campaign Strategist jobs in United States
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Xero · 3 days ago

Lead Campaign Strategist

positionSan Mateo, CA
timeFull-time
remoteHybrid
seniorityLead/Staff
money$176K/yr - $221K/yr

Xero is a company focused on integrated marketing campaigns, seeking a Lead Campaign Strategist to transform business objectives into creative strategies. The role involves leading global campaign strategy, collaborating with various teams, and ensuring campaign effectiveness while elevating creative standards.

AccountingBillingFinTechPersonal FinanceSaaSSoftware
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Work & Life Balance

Responsibilities

Developing a deep understanding of the brand, audiences, and competitive landscape while building relationships with key stakeholders
Establishing a clear process for campaign brief development to ensure creative excellence and buy-in
Identifying quick wins where tactical programmes can be elevated or combined for greater impact
Delivering your first campaign brief that demonstrates a strategic approach and raises the creative bar

Qualification

Campaign strategyCreative developmentIntegrated marketingMeasurementManaging creative agenciesInfluencing without authority

Required

You possess a background in campaign strategy and creative development within tech marketing (B2B or B2C)
Translating insights into compelling creative briefs that inspire breakthrough work is something you excel at
You bring a proven track record of developing and executing integrated marketing campaigns that deliver measurable business results
Experience managing creative agencies and internal creative teams to produce excellent work is essential
You demonstrate a strong understanding of measurement and analytics, with the ability to connect campaign activities to business outcomes
Navigating complex organisations and influencing without authority comes naturally to you

Company

Xero

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Glassdoor4.0
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Xero is an online accounting software for small businesses that automating invoicing, bank reconciliations, and reporting.
dateFounded in 2006
location
Wellington, Wellington, NZL
people-size1001-5000 employees
web-link
http://xero.com

Funding

Current Stage
Public Company
Total Funding
$1.61B
Key Investors
Callaghan InnovationTCVAccel
2024-06-05Post Ipo Debt· $925M
2021-09-08Grant· $0.06M
2020-10-23Grant· $0.06M

Leadership Team

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Peggy Lee
Head of Communications, Asia
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Rod Drury
Founder & Director
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Recent News

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2026-01-16
Business Wire
Xero Introduces Enterprise-Grade Analytics to Empower Small Businesses to Make Smarter, Faster Decisions
2026-01-16
Startup Daily
Arise Sir Rod: Xero founder knighted in New Zealand new year honours
2026-01-14
Company data provided by crunchbase