Yooz · 1 day ago
Sr Manager, Marketing (Demand Generation)
DFW Metroplex
Full-time
Onsite
Mid, Senior Level
$95K/yr - $130K/yr
5+ years expYooz is a company that builds SaaS tools for finance teams to automate invoice processing, serving over 600,000 users globally. They are looking for a strategic and execution-focused Senior Manager of Demand Generation to architect and operate their North American demand generation engine, driving measurable pipeline and revenue growth through various marketing strategies.
AccountingCloud Data ServicesDeveloper APIsEnterprise Resource Planning (ERP)Financial ServicesInformation TechnologySaaSSoftware
Responsibilities
Scale the demand generation engine for designated verticals using ABM, content marketing, and integrated campaigns that directly drive pipeline and revenue through our direct sales model
Design and execute data-driven campaigns across multiple channels—email, events, digital, and emerging platforms—with clear focus on ROI, pipeline contribution, and revenue impact
Build 12-month strategic plans and execute campaigns 3+ months ahead, staying proactive while remaining agile to test new tactics and emerging technologies
Create and manage sophisticated lead-nurturing programs that engage prospects at every stage of the buyer's journey
Own messaging strategy for key verticals—understanding what resonates with each industry and translating that into campaigns that accelerate deal velocity
Join a high-performing demand generation team, fostering a growth mindset and player-coach mentality
Partner strategically with outsourced lead generation vendors and our internal SDR team to ensure alignment across the entire lead funnel and optimize conversion at each stage
Collaborate with Revenue Operations to ensure Salesforce and marketing automation tools are optimized for tracking, reporting, and seamless lead management
Qualification
Required
5+ years of demand generation or integrated marketing experience in high-growth B2B SaaS companies (fintech experience is a bonus)
5+ years of a proven track record of driving measurable revenue growth
Demonstrated ability to develop marketing strategy and execute campaigns across multiple verticals. Preference for marketing experience in construction, manufacturing, professional services, or hospitality
Proven experience selling into or marketing to the C-suite (CFO, Controllers, or VP Finance roles preferred); deep understanding of how executive-level buyers make decisions
Deep hands-on experience with direct sales models—you understand the unique dynamics of supporting direct sales organizations and optimizing the lead funnel accordingly
Strong expertise in lead generation metrics, funnel optimization, and channel performance analysis; you're as comfortable diving into data as you are crafting strategy
Proven track record managing agencies and creating compelling content while also being able to write impactful messaging yourself
Strong leadership and mentoring skills with high emotional intelligence; you know how to inspire talent while maintaining a player-coach mentality
Benefits
401(k) with employer match
Health, dental, and vision coverage starting your first full month
Life insurance, short- and long-term disability
Paid parental and sick leave
Generous paid time off + 11 paid holidays
Free monthly lunches, happy hours, and wellness classes
One paid day a year to volunteer (“Yooz Cares Day”)
Internal mobility: 40% of employees changed roles or were promoted last year
Company-wide performance trips (“Yooz Achievers Klub”)
Regular offsites, learning sessions, and cross-team events
Pet insurance
Employee discount program
Company
Yooz
Yooz provides the smartest, most powerful and easiest-to-use cloud-based P2P automation solution.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
John Gronen
Chief Financial Officer
Didier Charpentier
President
Recent News
EIN Presswire
2025-09-10
Company data provided by crunchbase