CodeHunter · 1 day ago
Marketing and Demand Generation Manager
McLean, VA
Full-time
Onsite
Mid Level
$100K/yr - $130K/yr
4+ years expCodeHunter is a fast-growing, innovative company that provides cutting-edge cloud-based solutions for malware identification and analysis. They are seeking a Marketing & Demand Generation Manager to lead marketing campaigns, drive lead generation, and enhance brand presence in the cybersecurity industry.
Cyber SecurityInformation TechnologySecuritySoftware
Responsibilities
Design and execute end-to-end marketing campaigns across email, digital, and social channels to drive high-quality leads
Partner with sales to identify campaign priorities, manage lead nurturing, and measure lead-to-opportunity conversion
Optimize the marketing funnel to ensure we are identifying and capturing right-fit, high-intent prospects for nurture and conversion
Conduct market research to identify trends and competitive landscapes to refine our campaign messaging
Write and produce engaging marketing assets: case studies, blogs, email sequences, social posts, and web copy
Translate complex cybersecurity topics—like binary disassembly and behavioral intent—into clear, value-driven messaging for a B2B audience
Manage the content calendar to ensure a consistent cadence of educational, valuable, and actionable content
Plan and execute industry trade shows, webinars, and regional roadshows—handling all logistics, promotion, and lead follow-up
Coordinate with vendors and internal subject matter experts to deliver high-quality, on-brand experiences
Develop event-specific content, including booth messaging, presentations, and post-event nurture tracks
Manage social channels (LinkedIn, X, YouTube) with a focus on building authority in the behavioral security category
Plan campaigns that support product launches and key strategic initiatives
Track performance metrics to optimize engagement and reach within our target enterprise segments
Qualification
Required
4-7 years of B2B marketing experience, with a strong background in demand generation (ideally in cybersecurity, SaaS, or IT services)
Proven track record of managing multi-channel programs that directly result in pipeline growth
Exceptional writing skills—ability to adapt technical 'Pre-execution' concepts into compelling business outcomes
Proficiency with marketing tech stacks, including HubSpot, Storylane, and ZoomInfo
Familiarity with the MSP/MSSP business model and channel-specific marketing needs
Comfortable working cross-functionally in a fast-paced startup environment
Creative problem solver with a bias for action and measurable outcomes
Benefits
401K
Health coverage
Vision and dental coverage
Company-sponsored training
Parking or metro benefits
Catered lunches
Generous PTO policy
Company
CodeHunter
CodeHunter's patented static, dynamic and AI analysis identifies malware threats traditional defenses miss.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$5.21M2020-05-14Series Unknown· $5.21M
Leadership Team
Chris O'Ferrell
Chief Executive Officer
Recent News
Company data provided by crunchbase