Global Growth Industries · 2 days ago
Director Fuel Pricing
Global Growth Industries is seeking a Director of Fuel Pricing to lead their retail fuel pricing strategy across approximately 700 convenience store locations. This role is responsible for optimizing fuel pricing decisions to enhance store traffic and profitability while ensuring competitive positioning in the market.
Responsibilities
Own end-to-end retail fuel pricing strategy for all C-store locations
Establish pricing frameworks that balance fuel margin, volume, and in-store traffic
Define pricing rules, thresholds, and escalation processes by market and trade area
Adapt pricing strategies based on urban vs. rural, commuter vs. destination, and competitive density
Monitor daily rack pricing, wholesale costs, taxes, and freight impacts
Track competitive behavior across branded and unbranded C-store competitors
Analyze price elasticity and customer response by market and daypart
Identify opportunities to gain share while protecting margin
Lead, develop, and mentor a team of 4 pricing managers/analysts
Ensure timely, accurate pricing decisions across ~700 stores
Create standard operating procedures for pricing execution and compliance
Drive continuous improvement in speed, consistency, and decision quality
Own enterprise and market-level fuel margin performance ($/gal and total dollars)
Partner with Finance to forecast fuel margins, volume, and revenue
Develop executive dashboards highlighting margin, price index, and volume trends
Identify and correct margin leakage or execution gaps
Collaborate with Operations to ensure price execution and signage accuracy at the store level
Partner with Merchandising & Marketing to align fuel pricing with promotions, loyalty programs, and traffic initiatives
Work closely with Fuel Supply / Trading teams to align pricing with cost and supply dynamics
Partner with IT & Data teams to enhance pricing systems, automation, and analytics
Ensure pricing practices comply with legal, regulatory, and antitrust requirements
Maintain clear documentation and audit trails for pricing decisions
Establish pricing approval and override processes where needed
Qualification
Required
8–12+ years of experience in C-store fuel pricing or downstream retail fuel operations
Demonstrated experience pricing fuel across hundreds of retail locations
Prior leadership experience managing pricing or analytics teams
Deep understanding of rack pricing, taxes, freight, and C-store margin dynamics
Strong analytical capability (Excel, BI tools, pricing platforms)
Ability to make rapid, high-impact decisions in volatile fuel markets
Experience with C-store pricing platforms (Kalibrate)
Multi-state or regional C-store pricing responsibility
Experience integrating fuel pricing with loyalty or discount programs
Preferred
MBA or advanced degree (preferred but not required)
Company
Global Growth Industries
At Global Growth Industries, we are passionate about connecting talented individuals with their dream careers, and high-growth organizations with top-tier individuals.
Funding
Current Stage
Early StageCompany data provided by crunchbase