Troon · 13 hours ago
Social Media Intern
Birmingham, AL
Internship
Onsite
InternEventive Sports, a Troon company based in Birmingham, Alabama, is a leader in sports event management. They are seeking a highly organized and data-driven Social Media Intern to assist with social media strategy, content creation, and influencer management for various events.
Responsibilities
Assist with creating and scheduling content for social media platforms including Instagram, Facebook, X, TikTok, and LinkedIn
Support the planning and exaction of social media content calendars
Help write captions that align with brand voice, campaign goals, and event messaging
Work with event management for boosted social media posts
Assist with on-site social media coverage during events using the Slate platform (stories & reels)
Organize and maintain digital assets (photos, videos, graphics)
Monitor social media comments and messages for each event / flag items that need responses (answer questions, engage with followers, repost/comment)
Track performance metrics (engagement, reach, impressions), help with event recap documents, and analyze analytics
Management of social media giveaways, promotions, contests, and fan engagement initiatives
Support additional marketing tasks as needed, including e-blasts, graphics, or event promotions
Develop and executive influencer marketing strategies and campaigns from start to finish
Stay current with and provide thought leadership on industry trends and best practices
Collaborate with event management and accept constructive input and feedback
Ability to design within brand standards and ensure a consistent content voice and tone while still pushing creative boundaries
Comfortable communicating within all levels of an organization
Ability to schedule, appreciate, and meet deadlines
Monitor outside advertising vendors to ensure accurate and timely completion of projects
Stay current with and provide thought leadership on design and industry trends
Support additional marketing tasks as needed, including e-blasts, graphics, or event promotions
Qualification
Required
Highly organized and data-driven
Detail-oriented
Tech-savvy
Ability to create and schedule content for social media platforms including Instagram, Facebook, X, TikTok, and LinkedIn
Support the planning and execution of social media content calendars
Help write captions that align with brand voice, campaign goals, and event messaging
Work with event management for boosted social media posts
Assist with on-site social media coverage during events using the Slate platform (stories & reels)
Organize and maintain digital assets (photos, videos, graphics)
Monitor social media comments and messages for each event / flag items that need responses (answer questions, engage with followers, repost/comment)
Track performance metrics (engagement, reach, impressions), help with event recap documents, and analyze analytics
Management of social media giveaways, promotions, contests, and fan engagement initiatives
Support additional marketing tasks as needed, including e-blasts, graphics, or event promotions
Develop and execute influencer marketing strategies and campaigns from start to finish
Stay current with and provide thought leadership on industry trends and best practices
Collaborate with event management and accept constructive input and feedback
Ability to design within brand standards and ensure a consistent content voice and tone while still pushing creative boundaries
Comfortable communicating within all levels of an organization
Ability to schedule, appreciate, and meet deadlines
Monitor outside advertising vendors to ensure accurate and timely completion of projects
Stay current with and provide thought leadership on design and industry trends
Experience in core design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, Acrobat, etc.)
Proficiency with Microsoft Office Suite (Excel, Word)
Excellent written and verbal communication skills
Strong organization skills with an ability to prioritize and multi-task several projects at a time
Analytical mindset and critical thinking
Self-motivated and team player who thrives in a busy environment
Familiarity with social media platforms and analytics tools (Meta, X/Twitter, Instagram, TikTok, Google Analytics, etc.)
Excellent customer service and communication skills
Ability to manage multiple events and deadlines simultaneously
Comfortable working nights, weekends, and event days as required
Proficiency in Microsoft Office Suite
Preferred
Knowledge/interest in sports is helpful, but not required
Suggested majors include Marketing, Communications, PR
Some travel to events during the year may be required
Hours may vary between 30-40 hours per week, with potential overtime during event weeks
Candidate must be willing to work nights and weekends during events, as needed
Benefits
Opportunity to work across premier sporting events and live entertainment properties
Collaborative, fast-paced environment with growth potential
Company
Troon
Experience the world of Troon® at the greatest golf properties in the world the next time you play one of our luxury golf courses! Our goal is to create extraordinary guest and member experiences through personalized service, consistency, and uncompromising attention to detail.
Founded in 1990
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Tim Schantz
Chief Executive Officer
Geoffrey Fisher, CPA
Chief Financial Officer
Recent News
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