CVS Health · 1 day ago
Senior Content Strategist/Digital Writer, ADX Enterprise Group
Wellesley Hills, MA
Full-time
Onsite
Senior Level
$72K/yr - $159K/yr
5+ years expCVS Health is dedicated to building a world of health around every individual, offering a connected and compassionate health experience. The Senior Content Strategist/Digital Writer will collaborate with UX/UI designers and leadership to enhance user experiences across Aetna public websites by refining user journeys and creating strategic content.
Health CareMedicalPharmaceuticalRetailSales
Responsibilities
Partner with stakeholders to refine and expand user journeys and write user stories
Collaborate with UX/UI designer(s) to create web components, designs and user journeys
Refine information architecture, including site map, navigation menus and footers
Audit existing content for gaps, redundancies and opportunities based on user needs
Work independently to gather information, research, and create prototype UX content and content design
Provide page-level strategic direction including content outlines and messaging hierarchy
Support the assessment, creation, and maintenance of content that is consistent with UX, brand, style, voice, tone, and compliance standards
Collaborate with designer on visuals and UX solutions
Facilitate reviews and approvals with various stakeholders
Provide rationale for content decisions and iterate based on feedback
Create and manage copy deck(s)
Sit in as needed on Agile scrum teams to provide deliverables on a two-week sprint timeline
Qualification
Required
5+ years as a content strategist, digital/product/interactive writer or content designer on digital products and services producing deliverables such as: content inventories and audits; gap analyses; IA UX research; taxonomies and tags; site and page-level messaging hierarchy and content outlines; UX copy and micro-copy; user journey maps; content design; and copy docs
4+ years working at the enterprise level or a large organization, plus the know-how when it comes to the complexity of cross-functional collaboration
Experience partnering with designer to create work in Figma
Superior communication skills with the ability to partner with teams, and effectively present work to clients, creative leadership and marketing stakeholders
Strong strategic thinking with the ability to poke holes, ask the right questions and distill complex content into clear, concise and compelling stories
Awareness of UX design and AI trends and a passion for pushing boundaries with creative user experience for the web
Demonstration of exceptional writing and editing skills, as well as relentless attention to detail
Evidence of positive and collaborative relationships with UX/UI designers while working in lockstep
Familiarity with Web accessibility/WCAG/Section 508 compliance
High skill level working with generative AI tools
Experience working in an Agile environment as well as 'waterfall'
Working knowledge of UX fundamentals and/or digital best practices
Proficiency in MS Word, and Teams
Preferred
Proficiency in Figma
Health care, finance or other highly regulated industry experience and/or digital agency experience
Experience working with legal and compliance review processes
Familiarity working in JIRA/Rally, Workfront, or similar tracking tool
Benefits
Affordable medical plan options
401(k) plan (including matching company contributions)
Employee stock purchase plan
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility
Company
CVS Health
CVS Health is a health solutions company that provides an integrated healthcare services to its members.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$4BKey Investors
Michigan Economic Development CorporationStarboard Value
2025-08-15Post Ipo Debt· $4B
2025-07-17Grant· $1.5M
2019-11-25Post Ipo Equity
Leadership Team
David Joyner
President and Chief Executive Officer, CVS Health
Chandra McMahon
SVP & CISO
Recent News
The Motley Fool
2026-01-22
bloomberglaw.com
2026-01-22
Maryland Daily Record
2026-01-19
Company data provided by crunchbase