Otsuka Pharmaceutical Companies (U.S.) · 5 days ago
Senior Manager, Social Media
Pharmavite LLC is focused on complete nutrition for all and is seeking a Senior Manager, Social Media to drive the social strategy for their brand. The role involves developing and executing social media strategies, managing content creation, and collaborating with internal and external teams to achieve business objectives.
Health CareMedical
Responsibilities
Develop, implement, and lead comprehensive social media strategies to drive brand engagement and achieve business objectives
Plan, manage, and execute social media strategies across all major platforms (Instagram, Facebook, Twitter, TikTok, YouTube Shorts, Pinterest), ensuring timely delivery and high-impact content
Monitor social and competitive trends, analyze campaign performance, and provide actionable recommendations for continuous improvement
Oversee content ideation, creation, editing, and copywriting, ensuring alignment with brand messaging and creative priorities
Lead community management and outreach strategies to foster active consumer conversations, education, and engagement
Directly manage relationships with agencies and vendors to set objectives, scope work, and manage performance in line with brand goals
Coach, mentor, and manage direct reports focused on community management and social media content creation
Collaborate with internal partners to advise on the role of social media to drive brand goals, and proactively propose opportunities to leverage social media for growth
Drive the development and execution of breakthrough video and social-first content to increase brand visibility and relevance
Qualification
Required
Requires a Bachelor's degree in Business or its equivalent
8+ years of experience working in social media marketing, including 3+ years as the social media lead for a consumer brand
Strategic thought leadership to build evergreen and campaign social media strategies that align to brand and business goals
Strong quantitative and qualitative analytics skills, with the ability to synthesize data and provide recommendations, experience with social listening platforms and content analysis
Fluency to brief, guide, and execute creative and strategic variables that drive reach and engagement across all social media platforms
Demonstrated experience managing both agency partners and internal content creators to generate breakthrough video content
Willing and able to directly contribute to content creation including ideation, scripting, editing video content, and acting/speaking in social media content on behalf of the brand
Ability to manage projects and teams to deliver against multiple priorities and deliverables through excellence in project management and social media calendar management
Strong ability to direct social media strategy through to execution
Benefits
Annual performance bonus
Medical, dental and vision benefits
401K match
Other wellness benefits
Company
Otsuka Pharmaceutical Companies (U.S.)
There are two Otsuka pharmaceutical industry companies in the U.S.: Otsuka America Pharmaceutical, Inc.
Funding
Current Stage
Late StageLeadership Team
Recent News
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