Aircall · 1 week ago
Director, Growth and Performance Marketing
Aircall is a unicorn AI-powered customer communications platform seeking a Director of Growth & Performance Marketing to scale their global inbound demand engine. This role involves end-to-end ownership of inbound demand across various channels, ensuring alignment with revenue outcomes and driving measurable demand generation programs.
AnalyticsCall CenterCloud Data ServicesCRMEnterprise ApplicationsSaaSSoftwareTelecommunicationsVoIP
Responsibilities
Own all inbound demand globally across paid search, paid social, affiliates, influencer marketing, SEO, AI-driven discovery, campaign-led demand, and website conversion
Lead, scale, and operationalize global campaigns, turning them into repeatable, measurable demand generation programs across regions
Own the website as a conversion engine, driving continuous A/B testing, improvement across messaging, UX, experimentation, and conversion rate optimization in partnership with brand/content and product Marketing
Lead global paid programs across Google, Bing, LinkedIn, Meta, and emerging platforms with accountability for ROAS and cost-per-qualified-pipeline
Scale affiliates and influencer programs as core demand channels with clear attribution, optimization, and performance standards
Evolve SEO from a traffic-focused function into an intent- and conversion-driven engine aligned to modern buyer behavior and AI search
Ensure Aircall is discoverable and recommended across AI-powered answer engines and platforms including ChatGPT, Perplexity, Claude, and Gemini
Build and own a rigorous experimentation roadmap across channels, regions, formats, and on-site experiences to identify scalable, high-intent growth levers
Develop full-funnel strategies that align paid, organic, lifecycle, campaign, and website experiences to improve conversion and pipeline quality
Operate as a true partner to Sales with shared accountability for pipeline quality, conversion, and revenue outcomes
Partner with RevOps and Finance to improve forecasting accuracy, budget efficiency, and pipeline predictability
Lead, develop, and scale a global performance marketing team using a hands-on, player-coach approach
Apply AI in day-to-day execution across analysis, experimentation, creative iteration, and insight generation
Own vendor relationships and the growth technology stack, prioritizing tools that improve speed, learning, and efficiency
Manage global budgets with clear targets for efficiency, cost-per-qualified-pipeline, and quarter-over-quarter improvement
Qualification
Required
10+ years of experience in growth or performance marketing within B2B SaaS with hands-on ownership of inbound demand, global campaigns, and website conversion
A Bachelor's or Master's Degree in a relevant field
Proven experience scaling SaaS demand through cost-efficient acquisition channels
Deep expertise across paid search, paid social, affiliates, influencer marketing, SEO, global campaigns, website optimization, and AI-driven discovery surfaces
Experience leading and operationalizing global campaigns and website optimization across NA, EMEA, LATAM, and APAC
Demonstrated ability to grow pipeline while improving efficiency and predictability
Strong partnership mindset with Sales and a clear focus on pipeline quality and revenue impact
Practical experience applying AI in day-to-day growth and performance marketing workflows
Ability to operate at both strategic and execution levels
Benefits
Medical, dental, and vision insurance is 100% covered
401k plan with company matching!
Unlimited PTO — take the time you need to come to work feeling great!
Wellness, internet, and childcare reimbursements
Generous parental leave policy
Company
Aircall
Aircall is a cloud-based call center software that integrates with CRM, productivity, and helpdesk tools.
Funding
Current Stage
Late StageTotal Funding
$225.55MKey Investors
HubSpot VenturesGoldman Sachs Asset ManagementDTCP
2022-02-23Series Unknown
2021-06-23Series D· $120M
2020-05-27Series C· $65M
Leadership Team
Recent News
2025-12-05
2025-12-04
Company data provided by crunchbase