Matthew 25 AIDS Services · 13 hours ago
Brand and Communications Specialist
Matthew 25 AIDS Services is dedicated to serving those at risk for, living with, or impacted by HIV or other STIs. The Brand and Communications Specialist is responsible for shaping and maintaining a strong brand identity, managing social media presence, creating content strategies, and promoting fundraising events and community outreach efforts.
CharityHealth CareMedicalNon ProfitWellness
Responsibilities
Develop and maintain a consistent brand identity and reputation across all communication platforms, ensuring alignment with the organization's mission and values. This includes management of the Matthew 25 Aids Services, Inc. website
Create and implement a content strategy that develops engaging materials and stories, reflecting the organization's mission and impact across all channels
Manage and grow the organization’s social media presence and digital content, optimizing engagement and performance through strategic planning and analytics, manages organizations website
Develop communication strategies to support the promotion of fundraising events, awareness campaigns, and other community outreach efforts
Create internal communications to engage and align staff and volunteers with the nonprofit’s mission and objectives
Work with development and leadership teams to ensure communications support strategic goals, fundraising, and donor engagement, maintains and updates all organizational documents utilized by all departments to ensure accuracy and brand consistency
Qualification
Required
Bachelor's degree in Communications, Marketing, Journalism, or a related field
Highly skilled in the use of Canva, all social media platforms, website design and management, and AI technology
Excellent written, verbal, and interpersonal communication skills with an ability to convey the organization's mission and values to various audiences
Experience working in a nonprofit organization or a strong desire to work in service driven environment
Ability to develop innovative and creative content that aligns with the brand's identity and engages the target audience
Proficiency in social media platforms, digital marketing strategies, and content creation
Familiarity with analytics tools (e.g., Google Analytics, social media insights) to measure success
100% Commitment to Matthew 25's mission, vision and values
Must be able to pass a drug screen and background test
Preferred
Additional certifications in digital marketing, brand management, or content creation could be an advantage