Audience Strategist (Hybrid) jobs in United States
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Experian · 5 days ago

Audience Strategist (Hybrid)

Experian is a global data and technology company, and they are seeking an Audience Strategist to shape recommendations for Brand and Agency Partners. This role involves collaborating with sales and technical teams to craft audience and media proposals that align with client goals and ensure seamless execution of programmatic advertising strategies.

AnalyticsBig DataCyber SecurityFinTechFraud DetectionInformation Services
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Growth Opportunities

Responsibilities

Partner with Sales and Audience Strategy counterparts to craft compelling responses to RFPs from Brand and Agency Partners, including audience and media proposals that align with client goals and showcase Experian's product suite
Work with Technical and Curation teams to support PMP activations and ensure seamless execution

Qualification

Programmatic advertisingDigital marketingAudience segmentationTargeting strategiesMedia metrics/KPIsProject management tools

Required

Bachelor's degree required
1+ year of experience in programmatic advertising, digital marketing, or a related field
Familiarity with the programmatic ecosystem with an understanding of audience segmentation, targeting strategies across digital channels, and media metrics/KPIs
Familiarity with project management tools such as Jira, Trello, or Monday.com

Benefits

DEI
Work/life balance
Development
Authenticity
Collaboration
Wellness
Reward & recognition
Volunteering

Company

Experian

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Experian is a data analytics and consumer credit reporting company.

Funding

Current Stage
Public Company
Total Funding
$1.31M
Key Investors
Fair4All Finance
2025-11-25Grant· $1.31M
2006-10-11IPO

Leadership Team

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Brian Cassin
Chief Executive Officer
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Chris Fletcher
CPO / SVP Cloud & Decisioning Software
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Company data provided by crunchbase