MGM Resorts International · 9 hours ago
Marketing Analytics Manager
MGM Resorts International is a vibrant company in the entertainment industry, seeking a Marketing Analytics Manager to enhance their data-driven marketing strategies. This role focuses on delivering actionable insights and reporting to improve marketing effectiveness and customer outcomes across their North American properties.
GamblingHospitalityResorts
Responsibilities
Drive advanced analytics, insights, and reporting to support marketing programs and customer initiatives across multiple properties
Translate complex business questions into structured analyses and clearly communicate findings to non-technical audiences
Analyze large, complex datasets to uncover trends in customer behavior, campaign performance, A/B testing, and marketing effectiveness
Partner with key stakeholders to deliver strategic recommendations that improve allocation of marketing dollars and prioritize high-impact initiatives
Continually evolve analytical tools, methodologies, and capabilities to support the analytics roadmap
Support the Director of Analytics by helping communicate insights and recommended approaches to senior leadership
Anticipate future customer and business needs through proactive analysis and critical thinking
Serve as a key liaison between analytics, marketing, and information management teams
Qualification
Required
Bachelor's degree or higher required
2+ years of prior relevant experience
Strong analytical and problem-solving skills with the ability to manage multiple projects simultaneously
Advanced SQL and PowerBI skills
Comfortable supporting or influencing senior-level stakeholders
Familiarity with change management concepts and implementation
Strong written, verbal, and presentation skills with the ability to turn data into actionable stories
Proven ability to work independently while exercising sound judgment and professionalism
Preferred
Experience in casino, gaming, or hospitality marketing environments preferred but not required
Benefits
Prioritize your wellness, access programs crafted to nurture your mental and physical health.
Enjoy unbeatable discounts on hotel stays, dining, retail, entertainment, and exclusive partner perks for travel, tech, and beyond!
Savor delicious meals for free in our employee dining room.
Park with ease—whether you're on or off shift, it's free!
From healthcare to financial support and generous time-off options, we’ve got you covered.
Elevate your career with development programs, connect through networking events, and make a difference with community volunteer opportunities.
Company
MGM Resorts International
MGM Resorts International is a hospitality firm that operates casinos, restaurants, and recreational resorts.
Funding
Current Stage
Public CompanyTotal Funding
$3.6BKey Investors
IAC
2024-09-03Post Ipo Debt· $850M
2024-03-25Post Ipo Debt· $750M
2020-08-10Post Ipo Equity· $1B
Leadership Team
Recent News
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