Senior Manager, Relationship Marketing Strategy jobs in United States
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dentsu · 1 week ago

Senior Manager, Relationship Marketing Strategy

Dentsu is a leading data-driven marketing agency that specializes in personalized customer experiences. As a Senior Manager in Relationship Marketing Strategy, you will develop strategic marketing plans, build client relationships, and leverage data-driven insights to enhance client business outcomes.

AdvertisingInformation ServicesMarketing

Responsibilities

Lead the development of strategic omni-channel marketing plans
Be a subject matter expert and translate new technology - particularly in the areas of 1st party data marketing and CRM - into new marketing ideas for the client
Monitor current marketing trends, new technology solutions, and competitive strategies - and then translate them into new marketing ideas for clients
Develop trusted, long-term relationships with important client contacts and executives
Ensure meaningful client value is delivered through a mix of best-practice solutions, and original thinking
Collaborate with team leadership (account management, operations, creative, analytics), and partner agencies to turn ideas into executable plans
Identify data points and measurements to show the impact of our approach and strategy on our client's business

Qualification

Data-driven marketingCRMEmail marketingBrazeData analysisExcel proficiencyPowerPoint proficiencyAnalytic thinkingClient relationship managementCreative thinking

Required

Bachelor's Degree required
7+ years' experience in data-driven marketing – specifically CRM, email, online/offline media
3+ years working in an agency or consulting firm
Experience with Braze (advantageous if you have this!)
Experience developing solutions to support the sale of new services to clients
Hands-on skills using data and research to guide decisions –proficiency in excel (can maintain complex spreadsheets) and research tools
Experience translating data analysis into relevant marketing recommendations and presentations – proficiency in PowerPoint
Comfort and experience working within a matrixed organization in roles with a wide degree of latitude
Average 20-40% travel (contingent on comfort level of client)

Benefits

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

Company

We are dentsu.

Funding

Current Stage
Late Stage
Total Funding
$24.88M
Key Investors
Epiris
2012-07-12Acquired
1993-11-01Private Equity· $24.88M

Leadership Team

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Dawn Rowlands
CEO Sub-Saharan Africa
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Nigel Sharrocks
CEO, Aegis Media Global Brands
Company data provided by crunchbase