Amazon · 3 days ago
Digital Marketing Manager
Seattle, WA
Full-time
Onsite
Mid, Senior Level
$87K/yr - $152K/yr
4+ years expAmazon is seeking a motivated and analytical Digital Marketing Manager to develop and deliver marketing programs that enhance customer relationships with Amazon Ads. The role involves creating cross-channel marketing initiatives, leveraging data-driven insights, and collaborating with various teams to optimize campaign performance.
Artificial Intelligence (AI)DeliveryE-CommerceFoundational AIRetail
Responsibilities
Plan, create, and launch cross-channel marketing initiatives that drive adoption of Amazon Ads solutions
Partner with data science teams to execute AI-driven, science-led customer journeys - translating predictive models and performance signals into personalized marketing communications
Leverage modern marketing automation tools to build multi-step campaigns that inform advertisers of new product developments, promotions, and optimization opportunities
Partner with program owners throughout Amazon Ads and own the channel strategy to iterate and test different ways to communicate key messages
Work and think cross-channel, targeting the messaging to the appropriate media or mix of media where necessary
Optimize against key metrics including CTR, open rates, attribution metrics, and engagement to drive measurable improvements in customer experience and business outcomes
Leverage CRM tools to increase campaign performance
Track best practices, monitor industry trends, and make recommendations
Provide clear, consistent, and frequent communication with stakeholders to outline strategy, tactics, goals, and performance of campaigns
Qualification
Required
4+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience in multi-territory campaign management
Preferred
Experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms
Experience managing analytics, data science or technology teams, with a product or insight focus
Experience working with fast-moving, high-performance teams and driving innovative solutions tailored to unique business environments
Experience working cross-functionally across marketing, product management, analytics, UX, and research
Knowledge of databases (querying and analyzing) such as SQL, MYSQL, and ETL Manager and working with large data sets
Experience working with industry tools including Salesforce, Marketo, and online analytics packages
Benefits
Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
401(k) matching
Paid time off
Parental leave
Company
Amazon
Amazon is a tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.
10001+ employees
H1B Sponsorship
Amazon has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22803)
2024 (21175)
2023 (19057)
2022 (24088)
2021 (12233)
2020 (14881)
Funding
Current Stage
Public CompanyTotal Funding
$8.11BKey Investors
AmazonKleiner Perkins
2023-01-03Post Ipo Debt· $8B
2001-07-24Post Ipo Equity· $100M
1997-05-15IPO
Leadership Team
Douglas J. Herrington
CEO, Worldwide Amazon Stores
Werner Vogels
VP & CTO
Recent News
2026-01-23
2026-01-23
Company data provided by crunchbase