ServiceNow · 1 day ago
Senior Staff Outbound Product Manager, ITSM
ServiceNow is a global market leader in innovative AI-enhanced technology, serving over 8,100 customers. The Senior Staff Outbound Product Manager for ITSM will be responsible for bringing product capabilities to market, enabling field and partner teams, and capturing customer insights to drive adoption.
Agentic AIBusiness Process Automation (BPA)Cloud ManagementEnterprise SoftwareRobotic Process Automation (RPA)SaaS
Responsibilities
Own release‑to‑adoption motions for a core area of ITSM, including value narrative, positioning, and enablement content, so sellers, Solution Consultants, partners, and customers can understand, demo, and deploy successfully
Build and maintain demo and proof assets that show product value, including scripts, scenarios, environments, and POC guidance for field teams and partners
Lead customer programs that generate high‑quality feedback and references, for example advisory councils, partner design programs, lighthouse and spotlight initiatives, and reference development
Partner with inbound PMs to capture customer problems, validate designs, and prepare technical enablement materials such as TOIs, solution briefs, and competitive guidance
Drive data‑informed decisions , instrument adoption funnels, and report insights that shape roadmap and GTM priorities
Orchestrate cross‑functional execution across Sales, SC, Marketing, Customer Success, Alliances, and Support to remove blockers and accelerate use cases
Coach and mentor junior OPMs and field champions, and contribute templates, playbooks, and best practices to scale the discipline
Qualification
Required
Proven success in product management or solution consulting, typically 8 to 12 years, including ownership of GTM enablement and customer programs for B2B SaaS. Scope should align to Staff level responsibilities and independence
Deep familiarity with ServiceNow and the ITSM domain, including incident, problem, change, request, knowledge, and service catalog, with ability to translate workflows into outcome‑driven demos and plays
Strong facilitation and communication skills, able to lead customer workshops, webinars, and design‑partnership sessions, and to tailor narratives to executives, practitioners, and technical audiences
Data‑driven mindset, comfortable with instrumentation, funnel analytics, and deriving insights to shape roadmap and GTM priorities
Cross‑functional leadership, effective at aligning Sales, SC, Marketing, CS, Alliances, and Support, and removing execution blockers without formal authority
Working knowledge of cloud and enterprise architecture concepts, Agile release practices, and the ServiceNow product ecosystem
Preferred
ServiceNow Certified System Administrator, ITIL 4 certification, or equivalent enterprise IT credentials
Experience with demo environment management, content systems, and scaling enablement through partners and communities
Track record of mentoring PMs and field teams, and contributing reusable frameworks, training, and documentation
Benefits
Health plans
Flexible spending accounts
401(k) Plan with company match
ESPP
Matching donations
Flexible time away plan
Family leave programs
Company
ServiceNow
ServiceNow is an AI platform that delivers IT operations, field service management and app engine solutions.
H1B Sponsorship
ServiceNow has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (910)
2024 (876)
2023 (807)
2022 (840)
2021 (447)
2020 (439)
Funding
Current Stage
Public CompanyTotal Funding
$83.7MKey Investors
Sequoia CapitalJMI Equity
2022-12-09Post Ipo Equity
2012-07-29IPO
2012-03-20Private Equity· $10.98M
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