The Wine Group · 3 days ago
Customer Insights Manager - Regional Retail
The Wine Group is a leading producer of award-winning wines and alcoholic beverages. The Customer Insights Manager, Regional Retail, will serve as a strategic business partner to the National Accounts team, focusing on leveraging data-driven insights to identify growth opportunities and inform business strategies.
Food and BeverageWine And SpiritsWinery
Responsibilities
Integrate insights, consumer and market trends, competitive data, channel insights, shopper insights, etc., to fuel solution-based selling materials, Corporate Initiatives, new business development, and category reviews via Joint Business Planning (JBP) process
Help establish TWG as the go-to strategic business supplier with Regional Retail Customers via JBP / Top-to-Top (TTT) and as a category solution expert
Effectively communicate recommendations and actionable solutions on growing the business to key stakeholders
Work cross-functionally with key stakeholder teams to drive new category and customer/channel strategy growth
Leads regional retail and National Account On-Premise sales support with tools, customer insights, and compelling consumer and trade rationales to support fact-based presentations based on sales, velocities, pricing, distribution, product, and promotion analysis
Lead regional retail and National Account sales support with tools, customer insights, and compelling rationales for presentations
Collaboration with the IT department as required for current and future projects related to organizational or departmental initiatives
This job description reflects management’s assignment of general functions; it does not restrict the tasks that may be assigned
Travel up to once per month for market visits, customer presentations, and team meetings
Qualification
Required
Bachelor's degree required
5+ years of progressive insights experience
Advanced Excel, Circana (or other retailer scan data), shopper loyalty/panel data
Proficiency in Power Bi
Strong analytical, communication, and leadership skills
Demonstrated ability to manage multiple projects in a fast-paced environment
Preferred
Experience in CPG or Beverage/Alcohol industry preferred
Company
The Wine Group
TWG is the world's second largest wine producer by volume creating more than 60 wine brands.
Funding
Current Stage
Late StageRecent News
Rochester Business Journal
2025-11-07
Research and Markets
2025-07-22
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