Goodwin Recruiting · 1 week ago
Associate Director, Paid Social JN -012026-170286
Goodwin Recruiting is seeking an Associate Director, Paid Social to lead their paid social strategy and optimize performance across client accounts. This role involves blending hands-on platform expertise with analytical rigor and team leadership to drive performance and talent development.
ConsultingRecruitingStaffing Agency
Responsibilities
Paid Social Leadership: Spearhead and optimize paid social programs on major platforms, including Meta, TikTok, Pinterest, Snap, X, and other emerging channels
Performance Analysis: Analyze campaign data to derive insights, inform optimizations, and shape future media strategies
Testing Strategy: Develop and manage structured testing roadmaps that align with client objectives, balancing performance gains with learning opportunities
Client-Ready Insights: Create clear and actionable campaign insights and performance reports linked to business outcomes
Innovation and Experimentation: Drive innovative A/B tests and experiments to enhance efficiency and effectiveness
Holistic Marketing Approach: Integrate broader business objectives into cohesive social investment strategies
Best Practices and Process: Establish and refine internal processes, frameworks, and standards for the social investment team
Team Development: Train, mentor, and cultivate junior team members into top-tier social marketers
Qualification
Required
4–7 years in paid social or social performance marketing
Strong experience across leading and emerging social platforms including Meta, TikTok, Pinterest, Snap, and X
Proficient in Excel and performance reporting tools
BA/BS degree required; degrees in Finance, Economics, Mathematics, or Statistics are a plus
Excellent quantitative, analytical, and problem-solving skills
Clear written and verbal communication, including client-facing presentations
Highly organized, detail-oriented, and comfortable in a fast-paced environment
Preferred
Advanced skills in Excel, SQL, R, or Python are a plus
Benefits
Health Coverage: Employer-paid medical insurance for employees and their dependents.
Retirement: Employer 401(k) match.
PTO: Generous paid time off.
Growth Opportunities: Access to career training and learning opportunities.
Company
Goodwin Recruiting
Goodwin Recruiting is one of the top executive and management recruitment agencies nationwide.
Funding
Current Stage
Growth StageRecent News
Goodwin Recruiting
2025-11-05
2025-01-07
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