Circana · 4 days ago
Director - B2B Technology, Client Sales & Insights
Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies. The Director, B2B Technology, Client Sales & Insights, is responsible for driving revenue growth by engaging with clients to showcase insights and help them make smarter decisions. This role requires a strong sales mindset and the ability to work autonomously in a fast-paced environment, while building relationships and expanding client partnerships.
Market Research
Responsibilities
Lead client engagement: Build and sustain strategic relationships with clients, positioning Circana’s B2B Solutions Insights as a game changer for their business
Drive adoption of B2B Insights Solutions: Provide live demonstrations of the product, train clients on the delivery tool and integrating the data with market measurement and analytics
Consult and innovate: Identify opportunities, deploy a consultative selling approach with a focus on understanding the client needs and deliver insights that influence client decisions
Thought leadership: Create compelling reports and presentations that connect insights to industry trends and business outcomes
Project leadership: Manage multiple work streams, ensuring timely delivery and high-quality outcomes
Champion collaboration: Partner across internal teams inclusive of marketing team to develop material to supporting strong messaging for clients regarding B2B Solution Insights
Identify Growth Opportunities: Use insights to uncover revenue potential and position Circana as a strategic growth partner
Increase Client Adoption: Drive deeper engagement and integration of Circana solutions through consultative selling and thought leadership
Influence Key Decisions: Deliver actionable insights that shape pricing, assortment, and marketing strategies to boost client profitability
Strengthen Market Position: Build trusted relationships and deliver measurable impact to drive renewals, upsells, and cross-sell opportunities
Qualification
Required
Proven Industry Sales Leadership: Demonstrated success of at least 8+ years in CPG, retail, market research, or consulting, with a strong focus on shopper insights. Proven track record of client engagement, consultative selling and revenue achievement
Technical Skills: Expertise in market measurement within the B2B channel. Ability to synthesize data from multiple sources into actionable insights. Proficiency in PowerPoint and Excel. Experience with CRM (Dynamics 365). Knowledge of Circana's Unify+ data tool a plus
Strategic & Commercial Acumen: Ability to identify business-building opportunities and influence senior-level decisions. Strong understanding of pricing, assortment, and marketing strategies
Leadership & Communication: Strong presentation and storytelling skills for senior audiences. Ability to manage multiple work streams
Minimal travel required, flexible hours varying on client availability (need to work U.S. hours)
Bachelor's degree required
Benefits
Paid time off
Medical/dental/vision insurance
401(k)
Company
Circana
Circana consults on the complexities of customer behavior.
H1B Sponsorship
Circana has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (53)
2024 (37)
2023 (32)
Funding
Current Stage
Late StageTotal Funding
$1.2BKey Investors
Vestar Capital Partners
2024-04-23Private Equity· $1.2B
Recent News
2026-01-22
2026-01-15
Company data provided by crunchbase