BrandBastion · 3 weeks ago
VP Sales
United States
Full-time
Remote
Director/ExecutiveBrandBastion is a fast-growing social media engagement SaaS company seeking a VP of Sales to lead their revenue engine. The role involves building a high-performing sales team, implementing sales processes, and driving go-to-market strategies to scale revenue effectively.
AdvertisingMarketing
Responsibilities
Hiring and scaling the team (we plan to hire +2 AEs in Q1 who can hunt new business)
Coaching and leveling up performance through call reviews and deal strategy
Installing a sales operating cadence, methodology, and CRM discipline
Owning forecasting, pipeline rigor, and scalable go-to-market execution
Partnering cross-functionally with Marketing, Product, and Customer Experience to improve how we sell and what we sell
Recruit, hire, onboard, and ramp high-performing Account Executives and BDRs
Coach AEs by listening to calls, improving discovery, driving deal progression, and sharpening executive communication
Set expectations and accountability for outbound performance and pipeline generation
Address underperformance quickly and professionally; make tough calls when needed
Design and continuously refine a clear, repeatable sales process (stages, exit criteria, deal steps)
Implement and operationalize a sales methodology that fits our motion
Ensure pipeline hygiene and HubSpot discipline (next steps, stakeholders, stage accuracy, close dates, decision process)
Build the weekly/monthly cadence: pipeline reviews, forecasting, coaching, and metrics tracking
Lead ICP deep dives and define vertical focus by quarter
Create account lists and outbound strategy; drive multi-threading into buying committees
Hold AEs accountable for consistent, high-quality outreach—not bursts
Run experiments to improve pipeline creation and conversion
Join strategic calls, support multi-threading, lead higher-stakes conversations, and help close enterprise deals
Improve proposals, pitch decks, business cases, ROI narratives, and competitive positioning (Sprinklr, Sprout, Emplifi, etc.)
Own the sales tech stack, process, reporting, and forecasting - supported by a RevOps resource (hiring)
Partner with RevOps on HubSpot configuration, reporting, automation, workflows, and deal desk support (legal/admin)
Bring structured feedback from the field to marketing/product/CX
Share data-driven recommendations to leadership on pricing/packaging, trials vs. no trials, and positioning to win more deals
Qualification
Required
Proven experience leading and scaling a B2B SaaS sales team
Strong operator: highly organized, process-driven, and reliable cadence/forecast owner
Excellent coach who can materially improve AE performance through structured enablement
Strong outbound and enterprise GTM chops (account-based strategy, multi-threading, executive selling)
Confident in HubSpot/CRM discipline, pipeline management, and forecasting
High integrity and professionalism - sets the tone for the team
Benefits
Competitive compensation and OTE
Remote-first, global culture with an ambitious, high-ownership team
A seat at the leadership table shaping GTM, product feedback loops, pricing/packaging, and growth strategy
Company
BrandBastion
Real-time protection of brand reputation and ad performance on social media.
Founded in 2013
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2016-01-11Seed
2015-01-05Series Unknown
Leadership Team
Jenny Wolfram
CEO & Founder
Company data provided by crunchbase