Kadence · 1 day ago
Marketing Operations Engineer (MarTech / GTM Systems)
Salt Lake City, UT
Full-time
Hybrid
Mid, Senior Level
4+ years expKadence is on a hypergrowth path, building the category-defining workplace operations platform of the future. They are hiring a Marketing Operations Engineer to optimize the marketing tech stack, manage data flow, and leverage automation to drive efficiency and measurable revenue growth.
Enterprise SoftwareFacility ManagementHuman ResourcesOffice AdministrationScheduling
Responsibilities
Own and optimize the marketing tech stack (HubSpot & connected tools), ensuring scalability, governance, documentation, and high reliability
Architect seamless data flow across HubSpot, Intercom, WordPress, Demio, Paid Media (Google Ads/LinkedIn), and other systems to enable clean integrations, consistent fields/taxonomy, and trustworthy lifecycle tracking
Operationalize Demand Gen and ABM execution: segmentation, lead scoring, routing, nurture programs, campaign QA, and attribution that Sales and Marketing can depend on
Support a bowtie sales model by enabling both new logo and expansion motions with lifecycle triggers, handoff workflows, and automated follow-up systems that reduce friction and speed up revenue
Build and maintain reporting that connects activity to pipeline funnel dashboards, campaign health, and clear conversion/velocity insights
Drive automation and efficiency (including AI): identify bottlenecks and replace manual work with workflows, enrichment, QA checks, experimentation support, and AI-assisted operational systems
Bridge marketing strategy and technical execution by partnering closely with Demand Gen, Content, Product Marketing, RevOps/Sales Ops, CX, and Leadership, in addition to collaborating with Engineering when needed on tech troubleshooting and integrations
Qualification
Required
4–8+ years in Marketing Ops / RevOps / Marketing Systems / Growth Ops, ideally in B2B SaaS
Deep hands-on experience with HubSpot is critical to this role (workflows, lifecycle stages, lists/properties, automation, reporting, governance)
Strong understanding of Demand Gen & ABM mechanics and how to operationalize them through systems, processes, and measurement
Proven ability to manage data quality and lifecycle integrity (de-dupe, enrichment, routing rules, field standards, attribution, compliance basics)
Technical proficiency connecting systems (APIs/webhooks/iPaaS tools), troubleshooting integrations, and building durable, scalable processes
Experience with data/enrichment and prospecting ops tools such as ZoomInfo and Clay (enrichment workflows, account/lead sourcing, segmentation support, and data hygiene)
Demonstrated utilization of AI tools for marketing operations such as workflow automation, enrichment/qualification support, campaign QA, performance insights, routing logic, and internal tooling, applied safely and systematically
Strong analytical skills: can design reporting that the business trusts and use insights to improve conversion, velocity, and pipeline impact
High ownership, fast execution, and comfortable operating in ambiguity in a fast-moving Series-A environment
Preferred
Familiarity with WordPress marketing ops (tracking, forms, conversion paths, SEO/landing page workflows)
Experience supporting LinkedIn campaign workflows and matching ad data to CRM/lifecycle outcomes
Experience running webinar/event funnels using webinar platforms (ex. Demio/Livestorm)
Experience building repeatable AI-assisted ops playbooks (prompt/agent standards, QA guardrails, data handling practices, and measurable time/pipeline impact)
Experience with chatbot platform (ex. Intercom/Drift) playbook workflows and integrations
Company
Kadence
Kadence is the world’s #1 workplace operations platform for people and spaces.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$30MKey Investors
High AlphaKickstart
2025-07-22Series A· $20M
2022-12-06Seed· $10M
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