Harbor Compliance · 1 day ago
Outbound Demand Generation Specialist
United States
Full-time
Remote
Entry, Mid Level
$81K/yr - $88K/yr
2+ years expHarbor Compliance is a pioneering leader in the compliance industry, recognized for its innovative approach to business licensing and legal entity management. The Marketing Outbound Specialist will own and execute scalable outbound prospecting programs aimed at generating high-quality leads and facilitating new deal creation for the Sales team.
Legal
Responsibilities
Deliver at least 90 percent of the quarterly outbound-attributed lead and deal creation goals through strategic prospecting initiatives
Design and execute three successful outbound campaign experiments each quarter, utilizing documented briefs to test hypotheses and scale winning strategies
Maintain elite deliverability standards, ensuring email benchmarks exceed 98 percent deliverability while optimizing for minimal unsubscribe and bounce rates
Drive quarter-over-quarter improvements in engagement metrics, including email open rates, reply rates, and positive response rates
Expand and refresh account and contact lists three times per quarter to ensure outbound efforts remain focused on the most high-value opportunities
Facilitate seamless lead handoffs to the Sales team by providing comprehensive context, campaign specifics, and source clarity for every prospect
Develop and manage automated workflows for list creation, data enrichment, and segmentation to ensure consistent campaign performance
Analyze campaign data and reporting to track attribution, monitor funnel health, and inform future prospecting decisions
Qualification
Required
2 to 4 years of experience in B2B marketing, growth, or outbound prospecting with a proven track record in email-based demand generation
Expertise in outbound prospecting and enrichment platforms, such as Clay, to build complex workflows and scale list creation
Proficiency in executing high-volume outbound sequences using dedicated platforms like Instantly or similar tools
Advanced technical skills in managing prospect lists, including applying ICP-based filters and maintaining rigorous data quality
Professional copywriting skills with the ability to draft compelling outbound messaging and iterate based on performance testing
Advanced spreadsheet capabilities for data manipulation, list management, and analyzing campaign outputs
Strong operational discipline with a focus on data accuracy, campaign documentation, and process consistency
Experience collaborating cross-functionally with Sales and Revenue teams to align prospecting efforts with pipeline goals
Preferred
Familiarity with marketing platform integrations and the flow of data between CRM and automation systems
Proficiency in building AI-driven workflows using automation tools such as Zapier, Make, or n8n
Experience utilizing diverse enrichment tools like Clearbit, Apollo, or ZoomInfo to enhance prospect data
Benefits
Health benefits
Flexible paid time off
Parental leave
Fertility and adoption assistance
401(k)
Educational reimbursement
Company
Harbor Compliance
Compliance solutions for nonprofits and businesses
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
CIBC Innovation Banking
2021-11-03Debt Financing
Leadership Team
Megan Danz
Co-Founder & President
Recent News
2025-11-01
Company data provided by crunchbase