The Carlyle, A Rosewood Hotel · 22 hours ago
Marketing & Communications Manager
New York, United States
Full-time
Onsite
Entry, Mid Level
$70K/yr - $85K/yr
2+ years expThe Carlyle, A Rosewood Hotel is an Art-Deco landmark on the Upper East Side known for its storied legacy. The Marketing & Communications Manager plays a key role in enhancing the hotel's public presence and storytelling through various channels, including social media and digital marketing.
Hospitality
Responsibilities
Post and monitor social media channels (Instagram, Facebook, and others) on a daily basis
Strategize and coordinate upcoming press & influencer opportunities for The Carlyle, Bemelmans Bar, Café Carlyle, and Dowling’s
Manage publication of all hotel-related content and eNewsletters, including all Café Carlyle-related communications
Manage website updates and content for brand.com, ensuring information and photography remains accurate and current
Administer email campaigns, including list management, copywriting, and scheduling
Partner with Digital and CRM teams to enhance the guest experience across digital channels with a focus on loyalty and acquisition
Manage digital marketing campaigns in partnership with agencies (SEM/SEO, paid search, display), participating in calls to review results and refine strategies
Produce monthly and quarterly reporting with actionable insights and performance metrics
Manage hotel content across all third-party B2C and B2B sites
Act as a liaison to Marketing partners, media, and external agencies
Work with printing firms to produce collateral for all outlets in accordance with hotel and Rosewood brand standards
Produce external and internal printed and digital materials with strong attention to detail
Collaborate with the DOSM and DOMC on the hotel’s annual Marketing & Communications Plan
Answer telephone calls, qualify marketing and media leads, and relay messages
Respond promptly and courteously to inquiries from guests and team members
Coordinate all details and on-site execution for photo shoots and filming within the hotel
Manage and organize hotel-sponsored events and partnerships
Conduct site inspections for media and other external clients
Make reservation requests and coordinate with Guest Experience teams on amenities, welcome letters, and special requests, ensuring all details are prepared in advance
Follow up on overflow calls and requests for Sales & Marketing team
Handle guest feedback professionally and discreetly ensuring satisfaction
Assist with compiling the monthly marketing and PR reports
Send monthly marketing updates to department heads and Rosewood’s corporate office
Maintain departmental files and confidential information with accuracy and discretion
Perform a variety of duties, shifting between tasks as required with efficiency
Ensure attire and grooming meet hotel standards at all times
Model the company’s culture, vision, mission, and core values
Attend occasional evening and weekend events on behalf of The Caryle
Maintain complete knowledge and comply with all departmental policies, service procedures and standards
Qualification
Required
Strong foundation in marketing principles with hands-on experience supporting multi-channel campaigns (digital, social, email, content, partnerships)
Excellent writing skills, including proofreading and editing, with a consistent adherence to brand voice and standards
Strong project management skills with the ability to manage multiple priorities and deliver accurate, on-brand work on time and on budget
Well organized and detail oriented, with a commitment to quality assurance and accuracy across all digital and guest facing touchpoints
Strong communication skills with the ability to work collaboratively across departments and with external partners
Ability to remain calm, think clearly, and exercise good judgment when resolving challenges
High level of discretion when handling confidential guest and hotel information
Proficiency in MS Word, Excel, PowerPoint, Asana, Figma, and social media platforms
Familiarity with CRM systems and knowledge of content management systems
Experience with web analytics tools (Google Analytics preferred)
Bachelor's degree in relevant field such as Marketing, Communications, Public Relations, Digital Media, or Hospitality
Minimum two years of professional marketing experience in hospitality, luxury goods, or related consumer-facing industry
Experience supporting integrated marketing initiatives such as social media, digital content, email marketing, or brand campaigns
Prior PR or communications exposure is welcome but must be paired with hands-on marketing experience
Company
The Carlyle, A Rosewood Hotel
The Carlyle is an emblem of New York glamour and luxury.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase