Warner Bros. Discovery · 1 day ago
Director, Analytics & Forecasting
Burbank, CA
Full-time
Onsite
Director/Executive
$161K/yr - $299K/yr
10+ years expWarner Bros. Discovery is a leading entertainment company known for its iconic content and beloved brands. They are seeking a Director of Analytics & Forecasting to oversee media mix modeling and marketing effectiveness analysis, guiding strategic decisions based on data insights and leading a high-performing analytics team.
AdvertisingBroadcastingDigital EntertainmentDigital MediaFilm ProductionMedia and EntertainmentNewsPublishing
Responsibilities
Oversee the design, implementation, and interpretation of media mix models (MMM) and marketing experimentation to quantify advertising effectiveness and guide investment decisions
Partner with marketing, distribution, research, and executive leadership to translate complex analytical findings into clear, actionable insights that influence campaign strategy, creative direction, and audience targeting
Develop robust testing roadmaps and oversee the evaluation of marketing campaigns, ensuring learnings are systematically captured and applied to future initiatives
Direct the integration and utilization of diverse data sources to enhance measurement accuracy and modeling sophistication
Identify opportunities to innovate with emerging technologies, including generative AI, Retrieval Augmented Generation (RAG), and agentic workflows, to improve forecasting, automation, and insight generation
Guide the creation of dashboards, reporting tools, and analytical deliverables that enable stakeholders to monitor performance, understand drivers of success, and make data‑informed decisions
Mentor and develop a high‑performing analytics team, fostering a culture of curiosity, technical excellence, and collaborative problem‑solving
Serve as a thought leader within the organization, staying current on industry trends in marketing science, measurement, and entertainment analytics
Qualification
Required
Minimum of 10+ years of experience in data science or marketing analytics
6+ years of experience with conducting data analysis in Python or R
6+ years utilizing databases and SQL
3+ years experience with media measurement, modeling, and optimization in an agency, consulting firm, or client-side role focused on marketing data science and / or media mix modeling
Masters Degree in Economics, Statistics, Mathematics, Computer Science, or similar quantitative field
Hands on experience with techniques for modeling advertising effectiveness with media mix models (MMM), multi-touch-attribution (MTA), and/or marketing experimentation
Nuanced understanding of how to utilize advanced statistical techniques to provide key insights that overcome structural challenges in data availability
Familiarity with marketing technology tools such as ad platforms (Google, Facebook), identity resolution tools (LiveRamp, Neustar), web analytics (Google Analytics, Adobe Analytics)
Expertise in machine learning and predictive modeling approaches such as Random Forest, GBM, xgBoost, neural networks/deep learning, etc
Exposure to advanced applications of genAI including Retrieval Augmented Generation and Agentic Approaches
Skilled researcher, able to distill large bodies of data to key findings and explain them to varied audiences
Experience evaluating campaigns and developing detailed testing roadmaps
Knowledge of survey design and analysis
Strong history of identifying opportunities for developing predictive models to meet business needs
Must be able to communicate complex findings effectively to stakeholders at all levels
Preferred
Quantitatively oriented Ph.D preferred
Love of TV, Movies, Games, and Comics is a Plus!
Benefits
Health insurance coverage
An employee wellness program
Life and disability insurance
A retirement savings plan
Paid holidays and sick time and vacation
Company
Warner Bros. Discovery
Warner Bros.
10001+ employees
H1B Sponsorship
Warner Bros. Discovery has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (34)
2023 (47)
2022 (72)
2021 (82)
2020 (30)
Funding
Current Stage
Public CompanyTotal Funding
$17.5BKey Investors
JP Morgan
2025-12-05Acquired
2025-06-09Post Ipo Debt· $17.5B
2005-07-15IPO
Leadership Team
David Zaslav
President and CEO
Mark Thompson
CEO
Recent News
bloomberglaw.com
2026-01-22
2026-01-22
2026-01-22
Company data provided by crunchbase