Assoc Director/Director, Media and New Business - Freelance jobs in United States
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Mile Marker · 1 day ago

Assoc Director/Director, Media and New Business - Freelance

Mile Marker is a leading media agency focused on growth marketers, providing innovative media solutions. They are seeking a strategic Media Director to lead RFP processes and develop data-driven media strategies to support agency growth initiatives.

MarketingMedia and Entertainment

Responsibilities

Own the media portion of the RFP process, from initial intake brief to strategy brainstorming and development to final media plan delivery
Utilize advanced research tools to identify audience, segmentation and other insights for Consumer Journey mapping
Analyze industry trends and competitive spend data to provide actionable insights for pitches
Develop comprehensive omnichannel, full funnel media strategies and plans that demonstrate Mile Marker’s competitive edge to prospective clients
Partner with the Growth and Media teams to ensure recommendations are seamlessly integrated into the overall agency narrative
Establish preliminary measurement frameworks and KPIs for prospective client proposals

Qualification

Omnichannel media planningNew business strategyData analysisGoogle Slides/PowerPointResearch tools proficiencyIndustry trend analysisPresentation skills

Required

8+ years of experience in omnichannel media planning and buying, with previous experience on agency-side new business or high-level strategy
A track record of participating in and winning new business
Deep knowledge of the evolving full funnel media landscape, from awareness tactics to Retail Media, and e-commerce
Ability to pivot strategy across multiple industries (B2B, DTC, CPG, etc.) on short notice
Proficiency in Google Slides/PowerPoint, with a talent for visualizing data and complex media flows
Experience with tools such as Comscore, Vivvix/Kantar, MRI-Simmons, and various DSP planning tools
Exceptional ability to present 'high-level' concepts to internal stakeholders

Company

Mile Marker

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Mile Marker is an independent media agency.

Funding

Current Stage
Growth Stage

Leadership Team

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Emilie Vasu
Vice President of Business Development
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Neely Thomas
VP, People & Development
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Company data provided by crunchbase