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Kalshi · 4 months ago

App Growth & Retention Manager

New York, New York, United States

Full-time

Onsite

Mid Level

Kalshi is a company that has defined a new category of prediction markets, enabling people to trade on the outcomes of various events. They are seeking a data-driven App Growth & Retention Manager to optimize app engagement and monetization strategies, focusing on turning installs into active users and increasing customer lifetime value.

FinanceFinancial ExchangesFinancial ServicesFinTechInternetPrediction MarketsPredictive Analytics

Growth Opportunities

No H1B

U.S. Citizen Only

Responsibilities

Own the in-app activation funnel: Design and optimize campaigns to drive first deposit, repeat deposits, and higher transaction values

Lifecycle strategy: Build tailored messaging sequences (push, in-app, email) for onboarding, re-engagement, and win-back, using behavioral and transactional triggers

Segmentation & personalization: Define audience cohorts based on churn risk, activity patterns, and product usage to deliver relevant, high-impact messages

Experimentation: Run structured A/B and multivariate tests on creative, timing, and offers to continuously improve conversion rates

Churn diagnostics: Partner with data to identify top drivers of churn and drop-off in the user journey; design interventions to reverse them

Offer & promotion design: Collaborate with product and compliance to structure incentives that drive deposits without eroding margins

Measurement: Build dashboards and reporting to track campaign impact on deposits, ARPU, retention, and LTV

Qualification

App engagement experienceMonetization experienceCampaign designOptimizationLifecycle strategy experienceMessaging sequences knowledgeAudience segmentation knowledgePersonalization knowledgeA/B testing experienceMultivariate testing experienceChurn diagnostics abilityOffer design experiencePromotion design experienceDashboard building abilityReporting abilityData-driven mindset

Required

Data-driven mindset

Experience in app engagement and monetization

Ability to design and optimize campaigns

Experience with lifecycle strategy and messaging sequences

Knowledge of audience segmentation and personalization

Experience running A/B and multivariate tests

Ability to conduct churn diagnostics

Experience in offer and promotion design

Ability to build dashboards and reporting

Company

Kalshi

Kalshi is a regulated prediction market where users trade event-based contracts tied to real-world outcomes.

Founded in 2018

New York, New York, USA

51-200 employees

https://kalshi.com

Funding

Current Stage

Late Stage

Total Funding

$1.65B

Key Investors

ParadigmSequoia CapitalY Combinator

2025-11-20Series E· $1B

2025-10-10Series D· $300M

2025-09-02Secondary Market· $2M

Leadership Team

Tarek Mansour

Co-founder and CEO

John Wang

Head of Crypto

Recent News

Law360

Mass. Judge Seeks Input On Kalshi Sports Ban

2026-01-24

Maryland Daily Record

Kalshi cannot operate sports-prediction market in Massachusetts, judge rules

2026-01-23

semafor.com

US states crack down on prediction markets

2026-01-23

Company data provided by crunchbase