Deloitte · 4 days ago
Senior Art Director, CRM
New York, NY
Full-time
Hybrid
Mid Level
$113K/yr - $198K/yr
4+ years expDeloitte is a leading firm that empowers organizations to build deeper relationships with customers through innovative strategies and advanced analytics. As the Senior Art Director, CRM, you will shape and execute data-driven creative strategies that engage audiences and build customer relationships across digital channels, collaborating with cross-functional teams to deliver measurable business results.
AccountingConsultingFinancial ServicesLegalProfessional ServicesRisk Management
No H1B
Responsibilities
Conceptualize multi-channel assets with focus on CRM (email and direct mail), ensuring visual concept ladders up to client objectives and leverages insights from brief related to audience, personalization, and product
Create compelling visual concepts leveraging modular approach to ensure brand consistency and quality across email and direct mail versioning
Collaborate with CRM strategists to map customer journeys and identify high-impact engagement moments, shaping messages that foster loyalty and maximize lifetime value
Present creative ideas and rationales to clients and internal teams, articulating strategic and visual intent
Mentor and inspire junior copywriters, foster growth in creative and CRM-specific writing, and lead team brainstorms on culturally relevant and innovative content
Work cross-functionally with designers, producers, and technologists to ensure cohesive and impactful omni-channel campaign delivery
Stay current on trends in CRM, digital storytelling, social platforms, and MarTech capabilities-infusing best-in-class, platform-native thinking into everything you create
Contribute to business development efforts, adding creative vision and storytelling craft to pitches, proposals, and new client opportunities
Demonstrated fluency with Google Gemini AI and a proactive curiosity to stay at the forefront of AI advancements, with a passion for applying cutting-edge technologies to real-world challenges
Qualification
Required
Bachelor's or master's degree in Visual Arts, Graphic Design, Marketing, Communications, Advertising, Digital Media, or a related field
4+ years of agency experience as an Art Director, with a strong focus on CRM-centric marketing/content creation
At least 3 years of experience with social native and content creation tools (Adobe Creative Suite, Figma, CapCut, After Effects, etc.)
At least 2 years of experience leveraging MarTech, data, and analytics to drive creative decisions within CRM campaigns
Demonstrated ability to translate CRM, customer journeys, and brand strategies into visually engaging, multi-channel content
Strong portfolio showcasing work that integrates CRM, data-driven marketing, and creative storytelling
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
Ability to travel up to 50% on average based on the work you do and the clients and industries/sectors you serve
Preferred
Proven skills in motion design, video, and animation for digital platforms
Experience experimenting with GenAI or real-time creative tools
Strong eye for brand consistency, design excellence, and audience engagement
Analytical mindset, with ability to consolidate insights and performance data to inform creative and CRM outcomes
Excellent communication, presentation, and storytelling abilities
Experience with LSHC and FSI (specifically insurance and wealth management)
Benefits
Discretionary annual incentive program
Company
Deloitte
Deloitte is a business consulting company that offers audit, consulting, financial advisory, and tax services.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Anne Muraya
Chief Executive Officer - East Africa
Joe Ucuzoglu
Global Chief Executive Officer
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