Codekeeper · 2 days ago
Growth Specialist
United States
Full-time
Remote
Mid Level
3+ years expCodekeeper is seeking a methodical, data-driven, and proactive Growth Specialist with a strong grasp of modern web marketing strategies. In this role, you will manage and optimize marketing initiatives to drive lead generation, campaign performance, and product visibility while collaborating closely with Sales and Product teams.
InternetLegalLegal TechSoftware
Responsibilities
Manage and optimize SEO and SEA initiatives
Plan, launch, and improve paid ad campaigns (Google Ads, Microsoft Ads, etc.)
Develop and manage landing pages aligned to campaign goals
Create and refine CTAs across channels
Build and execute email marketing flows (automations, drips, transactional, mass)
Manage social media campaigns focused on lead generation and awareness
Contribute to content creation for growth initiatives (ads, LP copy, nurture emails)
Track campaign performance, conversions, and ROI
Analyze marketing metrics to identify opportunities for growth
Test, measure, and iterate using data-driven insights
Work closely with Sales to align messaging and improve lead quality
Ensure cohesive brand representation across campaigns and platforms
Communicate project progress clearly with internal stakeholders
Identify bottlenecks or performance issues and propose actionable solutions
Make pragmatic decisions to keep campaigns moving and goals on track
Ensure all growth initiatives meet deadlines, stay within scope, and deliver measurable impact
Maintain high standards of quality in all assets, campaigns, and reports
Qualification
Required
Strong understanding of digital marketing, growth, and performance channels
Skilled in SEO, SEA, lead generation, and campaign optimization
Data-driven mindset with the ability to translate insights into action
Excellent communication and collaboration skills
Highly organized with strong analytical and strategic thinking
Able to work pragmatically using available tools (e.g. writing smart ChatGPT prompts)
Comfortable working cross-functionally with Sales, Design, Product, and Leadership
3+ years of experience in growth, advertising, or digital marketing
Experience with HubSpot, Google Ads, Microsoft Ads, and Figma
Fluent in English (written and verbal)
Strong organizational skills and ability to prioritize effectively
A preference for pragmatism over idealism
Preferred
Familiarity with Zapier is a plus
Benefits
Comprehensive onboarding with a structured ramp-up period
Regular team activities and gatherings
Open communication and direct, constructive feedback
Company
Codekeeper
At Codekeeper, we understand you spend a lot of time worrying about "what ifs." What if your critical software vendor goes under? What if your SaaS provider suddenly shuts down? These are "what ifs" that we can turn into "even ifs" — even if the worst happens, your business continues uninterrupted.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase