Peter Millar · 1 day ago
G/FORE Social Media Manager
Raleigh, NC
Full-time
Onsite
Senior Level
5+ years expG/FORE is a company that combines modern design with a love of golf, aiming to make a colorful impact on the sport. The Social Media Manager will curate content for various social platforms, collaborating with marketing and creative teams to enhance brand engagement and awareness.
ApparelE-CommerceFashionLeisureProduct Design
Responsibilities
Develop and execute a social media content strategy that aligns with the brand’s overall marketing goals and objectives across Instagram, TikTok, Facebook, X (formerly known as Twitter), LinkedIn and other emerging platforms
Collaborate with the Creative team to develop and produce high-quality video content for social media channels
Coordinate with the Marketing team to align on monthly storylines and focuses
Monitor social media channels to stay up-to-date on trends, topics, and conversations that are relevant to the brand and its audience
Schedule/publish social media content across various platforms (Instagram, Facebook, Twitter, Threads, TikTok, etc.) that is engaging, informative, and relevant to our target audience
Analyze and report on social media performance metrics and use insights to optimize future content
The ability to travel when necessary for events and launches
A sense of urgency in meeting deadlines or turning out content quickly when applicable
Qualification
Required
Develop and execute a social media content strategy that aligns with the brand's overall marketing goals and objectives across Instagram, TikTok, Facebook, X (formerly known as Twitter), LinkedIn and other emerging platforms
Collaborate with the Creative team to develop and produce high-quality video content for social media channels
Coordinate with the Marketing team to align on monthly storylines and focuses
Monitor social media channels to stay up-to-date on trends, topics, and conversations that are relevant to the brand and its audience
Schedule/publish social media content across various platforms (Instagram, Facebook, Twitter, Threads, TikTok, etc.) that is engaging, informative, and relevant to our target audience
Analyze and report on social media performance metrics and use insights to optimize future content
The ability to travel when necessary for events and launches
A sense of urgency in meeting deadlines or turning out content quickly when applicable
Can work effectively in a fast-paced environment with rapidly shifting priorities
Constant learning and reviewing of new media software's and techniques
Strong knowledge of the Adobe Creative Suite (Photoshop, Illustrator, Bridge, Light room, Premier Pro and After Effects) and/or other video editing software
Demonstrate excellent time management and project management skills
Ability to collaborate successfully with other creative designers, copywriters, and department managers
Be a team player in concepting and developing out of the box ideas
Must be an expert in After Effects, Premier Pro, Vimeo, Frame.io and/or other social video editing tools
Will be required to reformat video content created by outside agencies for alternate durations, sizes, and formats when necessary
Degree in Marketing and/or Design/Photo/Video/Animation or equivalent experience in a multi-media role
5+ years of experience in social media content, preferably in the fashion or lifestyle industry with a focus on video
Demonstrated experience creating engaging and high-quality social media content across multiple platforms
Excellent verbal and written communication skills
Proficient in social media management and analytics tools such as Dash Hudson, Hootsuite, Sprout Social, and Google Analytics
Strong organizational skills and attention to detail
The ability to work independently and as part of a team in a fast-paced environment
Company
Peter Millar
PeterMillar.com for luxury menswear, womenswear, outerwear, button downs, shoes, accessories, and performance apparel.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2012-09-21Acquired
Leadership Team
C
Chet Sikorsky
Co-Founder
Recent News
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2025-10-27
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