Senior B2B Content Lead jobs in United States
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ELSA, Corp · 2 days ago

Senior B2B Content Lead

positionLos Gatos, CA
timeFull-time
remoteOnsite
senioritySenior Level
date7+ years exp

ELSA, Corp is a global leader in AI-powered English communication training, dedicated to transforming how people learn and speak English with confidence. The Senior B2B Content Lead will drive content strategy, develop high-impact content, and amplify the brand's authority in corporate English learning across Asia and Latin America.

Artificial Intelligence (AI)E-LearningEdTechLanguage LearningMobile Apps

Responsibilities

Create and manage high-impact content that is genuinely engaging for our audiences: case studies, whitepapers, playbooks, landing pages, video scripts, snackable content, conference presentation
Own the B2B content calendar, across personas, funnel stages, and regions and oversee content production timelines
Shape and evolve our brand narrative to resonate with enterprise buyers (especially CHROs), staying abreast with market developments and the competitive landscape
Help us break into new content formats that further nurture conversations and engage our audience
Ensure all content is aligned with SEO and conversion best practices
Partner with demand gen on content for ABM, paid and organic campaigns
Work with regional marketers to localize and adapt content across SEA, Japan, South Korea, Taiwan and Latin America
Collaborate with sales to create sales enablement assets (battlecards, ROI calculators, 1-pagers)
Leverage AI tools effectively to enhance content creation and efficiency

Qualification

B2B SaaS content marketingSEOContent management systemsConversion copywritingDigital marketing channelsSales enablementAI tools for contentCommunication skills

Required

7+ years of experience in B2B SaaS content, brand or product marketing
Excellent written and verbal communication skills (bonus: video content chops)
Ability to simplify complex ideas for HR leaders and business stakeholders
Deep understanding of SEO, conversion copywriting and brand messaging and familiarity with AEO/GEO
Experience working closely with sales and regional marketers
Hands-on experience using content management systems (CMS) to publish and manage digital content
Understanding of digital marketing channels including Google, Meta, LinkedIn and YouTube
Solid understanding of website traffic and engagement metrics, with working knowledge of tools like Google Analytics

Preferred

Bonus: experience in HR tech, learning tech, or EdTech

Benefits

Competitive compensation package
Free ELSA Premium membership to help you sharpen your English skills
International, collaborative, and high-energy work culture
Be part of a well-funded, fast-growing Silicon Valley startup, where innovation and agility are at the core of what we do

Company

ELSA, Corp

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Together with a very talented team of speech recognition scientists and linguistic experts, we created ELSA (English Language Speech Assistant), one of the smartest A.I.
dateFounded in 2015
location
Los Gatos, California, USA
people-size201-500 employees
web-link
https://elsaspeak.com

Funding

Current Stage
Growth Stage
Total Funding
$48.25M
Key Investors
UOB VentureGradientMonk’s Hill Ventures
2023-09-12Series C· $23M
2021-01-11Series B· $15M
2019-02-26Series A· $7M

Leadership Team

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Vu Van
Co-founder & CEO
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Xavier Anguera
co-founder, CTO and Chief Scientist
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Company data provided by crunchbase